Gartner Dataquest Says PC Shipments in Western Europe Declined 11 Percent in Third Quarter of 2001
PC Shipments in Wider Region of Europe, Middle East and Africa Recorded First Decline
EGHAM, United Kingdom, November 1, 2001 - Demand for personal computers in Western Europe fell sharply during the third quarter of 2001, causing PC shipments to decline 11 percent over the third quarter of 2000, according to Dataquest Inc., a unit of Gartner, Inc. (NYSE: IT and ITB). PC shipments across the wider region of Europe, Middle East and Africa (EMEA) totaled 8.66 million units in the third quarter of 2001, a 6 percent decrease compared with the same period last year.

"Western Europe felt the full impact of the global economic climate during the third quarter, causing a double-digit decline in both business and home segments," said Brian Gammage, analyst with Gartner Dataquest's Computing Platform group. "Orders from large customers were cancelled or postponed as public-quoted companies struggled to hit quarterly targets. Demand from smaller businesses was also down. With businesses and consumers re-examining their investment priorities, PC's were relegated to the 'don't need it now' category."

The leading vendors felt the biggest impact, with Compaq, IBM and Fujitsu-Siemens all recording double-digit shipment declines. Hewlett-Packard continued to benefit from its clear channel strategy and maintained third quarter PC shipments at the same level as in the previous year. Dell was the only top-tier vendor to report a shipment increase from the same quarter in 2000, and it reduced Compaq's lead to less than three percentage points.

Table 1
EMEA Personal Computer Shipment Estimates for 3Q01 (Thousands of Units)

Company 3Q01 Shipments 3Q01 MarketShare (%) 3Q00 Shipments 3Q00 MarketShare (%) Growth (%)
Compaq 990 11.4 1,220 13.2 -18.8
Dell 749 8.6 709 7.7 5.6
Fujitsu Siemens 638 7.4 838 9.1 -23.9
Hewlett-Packard 623 6.8 621 7.0 -0.3
IBM 462 5.3 663 7.2 -30.4
Others 5,200 60.0 5,157 56.0 0.8
Total Market 8,661 100.0 9,212 100.0 -6.0
Source: Gartner Dataquest (November 2001)


In EMEA, PC shipments in the professional segment declined 4.3 percent, while shipments to the home market decreased by 10.7 percent. The professional segment accounted for 75 percent of the PC market in EMEA during the third quarter of 2001, with shipments of 6.5 million units. PC shipments to the home segment in the same quarter totaled 2.1 million units. Shipments of notebook PCs grew by 6.8 percent, whilst shipments of desktop PCs declined by 8.8 percent.

The three largest country markets, Germany, the United Kingdom and France, recorded shipment declines of 15.2 percent, 12.2 percent and 12.4 percent, respectively. Of the larger Western European markets, only Italy bucked the trend with growth of 10 percent. Russia continued to show the region's highest level of growth, with PC shipments up 50.4 percent over the same quarter in 2000.

"With four of the five leading vendors losing market share, the difficult conditions have favored some of the smaller PC vendors," Gammage said. "The resurgence of these local assemblers demonstrates a general reduction in brand sensitivity in some parts of the PC market, especially for home users. It also shows that there are still opportunities out there for PC vendors that can identify and satisfy market requirements. Good logistics and the ability to respond quickly are currently the keys to success in the PC market, which means you don't need to be big to win business."

Additional information on the European PC market is available in Gartner Dataquest's PC Quarterly Statistics Europe program. To subscribe to this program, please call 800-419-DATA, or 408-468-8009. Reports can be purchased on the Internet at www.gartner.com.

Gartner Dataquest is the recognized leader in providing the high-technology and financial communities with market intelligence for the semiconductor, computer systems and peripherals, communications, document management, software, and services sectors of the global information technology industry.

Gartner, Inc. is a research and advisory firm that helps more than 11,000 clients understand technology and drive business growth. Gartner's divisions consist of Gartner Research, Gartner Consulting, Gartner Measurement and Gartner Events. Founded in 1979, Gartner, Inc. is headquartered in Stamford, Connecticut, and consists of 4,300 associates, including 1,200 research analysts and consultants in more than 90 locations worldwide. The company achieved fiscal 2001 revenue of $952 million. For more information, visit www.gartner.com.

Contact:
Tom McCall
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