Analyst Profile
Adam Daum
Adam Daum
Research VP
Egham United Kingdom
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Years of Experience
20 years at Gartner
25 years IT industry
Areas of Coverage
Media
Consumer Technologies

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Roles and Responsibilities
Adam Daum is a research VP in Gartner, where he is part of the Media Industry team. He advises traditional media companies, such as TV broadcasters and newspaper publishers, on how to respond to the impact of new technology and consumers' changing patterns of media consumption. He also advises technology providers on the media industry's changing requirements, caused by the analog to digital transition.
Previous Experience
Mr. Daum joined Gartner through its acquisition of INTECO, where he was instrumental in developing the company's strategic view on the future development of the markets for interactive products and services.
Professional Background
INTECO, Senior Consultant, 10 years
Knowledge Research, Research Director, 4 years
Education
M.A., Logic, Methodology and the Philosophy of Science, Sussex University
B.A., Philosophy, Bristol University




LATEST RESEARCH 0 More by this author
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Author(s)

Predicts 2010: Ecosystems of Content Experiences 03-Dec-2009 Mike McGuire, Andrew Frank, Allen Weiner, Adam Daum
Recommendation Technologies: Navigating a Fragmented Media Universe 29-Sep-2009 Mike McGuire, Adam Daum, Andrew Frank
Key Issues for the Media Industry, 2H09 28-Aug-2009 Andrew Frank, Mike McGuire, Allen Weiner, Adam Daum
Hype Cycle for Media Industry Publishing, 2009 13-Aug-2009 Allen Weiner, Mike McGuire, Adam Daum, Monica Basso, Tole J. Hart, Annette Zimmermann, Nick Ingelbrecht, Jim Tully, Rafe John Graham Ball, Mick MacComascaigh, Mark R. Gilbert, Jon Erensen, Van L. Baker
Hype Cycle for Media Industry Content, 2009 30-Jul-2009 Mike McGuire, Andrew Frank, Jouni Forsman, Allen Weiner, Sandy Shen, Van L. Baker, Jeffrey Mann, Elroy Jopling, Adam Daum, Stephanie Baghdassarian, Tole J. Hart, Carolina Milanesi, Joseph Unsworth, Lydia Leong, Venecia K Liu, Amy Teng, Hiroyuki Shimizu