Analyst Profile
Frank Buytendijk
Frank Buytendijk
Research VP
Amsterdam South East Netherlands
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Years of Experience
1 year at Gartner
24 years IT industry
Areas of Coverage
Data Management & Integration

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Roles and Responsibilities
Frank Buytendijk is a Gartner Research VP, pioneering the topic of "digital ethics" helping organizations to do the "right thing" with technology and avoid "messing up." Mr. Buytendijk further covers "information innovation." Within this broad topic, he specializes in information management strategies, big data and analytics. He also covers scenario planning and the impact of technology on society. Next to his responsibilities at Gartner, Mr. Buytendijk is a visiting Fellow at Cranfield University School of Management and a regular guest lecturer at the London School of Economics. Mr. Buytendijk has a solid history of his work being right on time or becoming relevant one to two years after publication. Examples include ethics/privacy in analytics (2012), embracing complexity (2011), management excellence (2009), behavioral performance management (2008), high-performance organizations (2005), collaborative decision making (2003), enterprise performance management (2002), business activity monitoring (2001) and BI/ERP (1998).
Previous Experience
Mr. Buytendijk's previous role at Gartner covered business intelligence, data warehousing and performance management. Outside of Gartner, he was VP of Corporate Strategy at Hyperion, which was acquired by Oracle. At Oracle, as a VP and Fellow, he ran part of the Hyperion Business Unit, and later he founded and ran a global Oracle thought leadership program. He was also Chief Marketing Officer at the Netherlands-based software vendor Be Informed. Mr. Buytendijk is also the author of five books, including "Performance Leadership," which is about organizational behavior; "Dealing With Dilemmas," which covers strategy; and "Socrates Reloaded," which explores the philosophy and ethics of information technology. One of his case studies from "Dealing With Dilemmas" was even included in the Harvard Business Review case study database.
Professional Background
Be Informed, Chief Marketing Officer, 2 years
Oracle, VP and Fellow, 3 years
Hyperion, VP of Corporate Strategy, 1 year
Industry Awards/Accolades
Best Symposium Presentation Award (2013)
TDWI Fellow (2012)
Gartner Thought Leadership Award (2004)
Gartner Cultural Icon Award (2003)
Gartner Above and Beyond Award (2001)
Business Informatics, Institute for Economics and Management, Utrecht, Netherlands

LATEST RESEARCH 0 More by this author

Publish Date


The Digitopia Scenarios: Digital Big Business 03-Sep-2014 Frank Buytendijk, Jorge Lopez
The Digitopia Scenarios: Digital Wild West 03-Sep-2014 Frank Buytendijk, Jorge Lopez
The Digitopia Scenarios: Digital Bazaar 03-Sep-2014 Frank Buytendijk, Jorge Lopez
The Digitopia Scenarios: Digitopia 03-Sep-2014 Frank Buytendijk, Jorge Lopez
Digitopia: Four Scenarios for Digital Business, and What to Do Now 03-Sep-2014 Frank Buytendijk, Jorge Lopez