Analyst Profile
Gene Alvarez
Gene Alvarez
Research VP
Stamford, CT USA
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Years of Experience
11 years at Gartner
28 years IT industry
Areas of Coverage
Customer Relationship Management

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Roles and Responsibilities
Gene Alvarez is a VP in the Gartner CRM Research organization.
Previous Experience
Mr. Alvarez has more than 23 years of IT experience in business impact assessment, vendor management, project management, software development and delivery of complex business applications. He is a recognized authority on retail and consumer packaged goods industry applications and practices. Mr. Alvarez is also an international expert on sell-side strategies and technologies such as: channel/partner relationship management, catalog/content management, sell-side e-commerce applications, catalog/configuration management and presentation, commerce/merchant applications and services, Web content management, personalization, and consumer portals. He has spoken at many industry-related conferences worldwide and has been published/referenced/featured in various media and trade publications. Prior to joining Gartner he held positions with Nine West Group, KPMG Peat Marwick, New York Power Authority and AT&T Communications.
Professional Background
Nine West Group, Inc., Data Administrator & Manager of Data Warehousing, 5 years
KPMG Peat Marwick, Sr. Data Administrator, 1 year
New York Power Authority, Sr. Data Administrator, 5 years
Industry Awards/Accolades
2009 Top-Rated Speaker, Internet Retailer 2009 Conference & Exhibition
2010 HITEC 100 - Top 100 Most Influential Hispanics in Information Technology
Member of Consumer Goods Technology (publication) industry advisor board
Education
M.S., Pace University
B.A., Computer Science, Iona College




LATEST RESEARCH 0 More by this author
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Author(s)

Q&A: Customer Service for 2011 and the Gartner CRM Team's Perspective 30-Aug-2010 Michael Maoz, Kimberly Collins, Gene Alvarez, Ed Thompson, Johan Jacobs, Chris Fletcher, Jeff Woods, Jim Davies
IBM Aims to Build CRM Marketing Automation With Unica 17-Aug-2010 Kimberly Collins, Bill Gassman, Gene Alvarez, Adam Sarner
The Gartner CRM Vendor Guide, 2010 13-Aug-2010 Jim Davies, Michael Maoz, Adam Sarner, Ed Thompson, Gareth Herschel, Gene Alvarez, Johan Jacobs, Michael Dunne, Sharon A. Mertz, John Radcliffe, Drew Kraus, Matthew Goldman, Robert P. Desisto, Denise Ganly, Twiggy Lo, Steve Cramoysan, Carol Rozwell, Kimberly Collins, TJ Singh, Chris Fletcher, Tsuyoshi Ebina
Hype Cycle for E-Commerce, 2010 03-Aug-2010 Gene Alvarez
First Steps for Social CRM: The Gartner CRM Team's Perspective 20-Jul-2010 Adam Sarner, Michael Dunne, Kimberly Collins, Jim Davies, Ed Thompson, Michael Maoz, Johan Jacobs, Chris Fletcher, Gene Alvarez, Gareth Herschel