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Andrew Frank
Research VP
New York USA
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Years of Experience
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3 years at Gartner
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28 years IT industry
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Roles and Responsibilities
Andrew Frank covers marketing and advertising technology trends as a research vice president with Gartner Research's media team. His research has focused on new opportunities in search engine marketing, viral marketing and social media, online video and consumer-generated advertising, mobile and next-generation TV advertising, engagement metrics, ad networks and exchanges, and advanced ad operations.
Previous Experience
Mr. Frank has spent more than 25 years focusing on technology-driven innovation for major media companies and startups, and the last 15 focused on interactive marketing and Internet development, providing him with knowledge not just of the technologies, but also of the business goals and practices of media and advertising companies.
Professional Background
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Organic (an Omnicom company), Group Director of Engineering, 2 years
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Viant, Vice President and CTO, Media & Entertainment, 6 years
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Ogilvy & Mather Interactive, Vice President, Partner, Head of Technical Design, 4 years
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Industry Awards/Accolades
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2007 Gartner Research Thought Leadership Award
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2007 Gartner Industry Research Einstein Award: "Best in Thought Leadership"
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Webby Award: "Best Music Site on the Internet" (2001)
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New Media Invision Award: "Best Streaming Media Website" (Sputnik7) (1999)
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DMA Silver Echo Award: ExpressNet on America Online (1995)
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Education
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B.A. (with high honors), Wesleyan University
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Title
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Publish Date
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Author(s)
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How to Earn Media by Listening
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30-Oct-2009
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Andrew Frank
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Report Highlight for Dataquest Insight: The Top 10 Consumer Mobile Applications in 2012
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14-Oct-2009
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Sandy Shen, Tole J. Hart, Nick Ingelbrecht, Annette Zimmermann, Jessica Ekholm, Nick Jones, Jonathan Edwards, Andrew Frank
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Dataquest Insight: The Top 10 Consumer Mobile Applications in 2012
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13-Oct-2009
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Sandy Shen, Tole J. Hart, Nick Ingelbrecht, Annette Zimmermann, Jessica Ekholm, Nick Jones, Jonathan Edwards, Andrew Frank
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Q&A: Gartner's Five Key Positions on Google: Gmail, Advertising, Enterprise Applications, Search Appliance and App Engine
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08-Oct-2009
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Whit Andrews, Matthew W. Cain, Yefim V. Natis, Ray Valdes, Andrew Frank, Tom Austin
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Recommendation Technologies: Navigating a Fragmented Media Universe
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29-Sep-2009
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Mike McGuire, Adam Daum, Andrew Frank
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