Analyst Profile
Meike Escherich
Meike Escherich
Principal Research Analyst
Exmouth United Kingdom
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Years of Experience
17 years at Gartner
17 years IT industry
Areas of Coverage
PCs, Laptops & Handheld Devices

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Roles and Responsibilities
Meike Escherich is a Principal Analyst in Gartner's Technology & Service Provider Research group. As a member of the Consumer Markets and Device Group, she is involved in creating quarterly market share and market forecast publications for the device markets in EMEA with special focus on Germany. She regularly publishes strategic advice for device vendors in the areas of competitive vendor analysis, changing consumer usage and buying dynamics, and emerging technology trends like media tablets and Ultrabooks. She also leads Gartner's annual Hype Cycle for Consumer Devices. Additionally, she has key responsibility for analyzing European environmental legislation and its impact on device vendors, as well as covering ongoing developments in the worldwide second-hand PC market.
Previous Experience
In 1997, Ms. Escherich joined Gartner's IT Services team as an analyst. In 2000, she became senior analyst in the Client Computing Group before becoming a member of the Consumer Markets team. Before joining Gartner, Ms. Escherich worked for three years as a financial analyst at Reuters in the U.K.
Professional Background
Reuters, Financial Analyst, 3 years
Education
M.S., Clinical Psychology
B.A., Law
Languages
English
German




LATEST RESEARCH 0 More by this author
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Market Trends: BYOD Opportunities for Midsize Resellers in 2014 14-Apr-2014 Meike Escherich, Robert P. Anderson
User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD 09-Apr-2014 Meike Escherich, Nick Ingelbrecht
Gartner Webinar: State of the Worldwide PC Market, 4Q13 17-Feb-2014 Meike Escherich, Annette Jump, Roberta Cozza, Mikako Kitagawa
Quarterly Statistics: Personal Computers, Worldwide by Region, 4Q13 Update 03-Feb-2014 Mikako Kitagawa, David Glenn, Isabelle Durand, Kanae Maita, Meike Escherich, Annette Jump, Lillian Tay, Ranjit Atwal, Bruno Lakehal, Tracy Tsai, Eileen He, Vishal Tripathi, Jane Zhang
Quarterly Statistics: Personal Computers, EMEA, 4Q13 Update 30-Jan-2014 Isabelle Durand, Meike Escherich, Annette Jump, Ranjit Atwal, Bruno Lakehal