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Management Update: Predicts 2006: CRM Marketing Strategies and Technologies Mature
30 November 2005
 
Kimberly Collins   Gareth Herschel   Adam Sarner  

In 2006, marketing will be a major area for organizational investment in customer relationship management (CRM). Marketing applications will continue to mature, offering greater functionality, improved analytics, more deployment options and the emergence of service-oriented components.







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Browse Topics:
 
Customer Relationship Management
Marketing Management
Campaign Management
Marketing Analysis
Marketing Resource Management Software
Service-Oriented Development of Applications




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Resource Id: 487113