Combine Push and Pull Innovation to Achieve IT Innovation Success

ID Number: G00168004

23 June 2009

Mary Mesaglio

Two innovation philosophies impact IT: push innovation, in which emerging technologies are pushed into the business from IT; and pull innovation, in which the business pulls in technology to respond to problems and opportunities. Innovation teams need to understand how to harness both to succeed.]

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Pages: 10

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Table of Contents

Analysis

1.0

The Role of IT in Push Innovation — Educate the Business on Relevant Emerging Technology Trends

2.0

How IT Can Support Pull Innovation — Partner With the Business to Find Technology Solutions to Real Business Problems and Opportunities

3.0

When to Use Push and Pull Innovation and How to Use a Hybrid Approach

3.1

Caution: Speed Is of the Essence

Recommended Reading

List of Figures

	Figure 1.	Push Innovation Starts With a Promising New Technology or Trend

	Figure 2.	In Pull Innovation, the Business Identifies Opportunities for Technology Innovation

	Figure 3.	Pursue a Hybrid Approach to Achieve Best Results

Accelerating Innovation

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Resource Id: 1036312