Five Eras of IT Business Value Add: From Automation to Pattern-Based Strategy

ID Number: G00168576

7 August 2009

Tom Austin Betsy Burton Yvonne Genovese

We are entering the fifth era of cumulative business value added by IT, value generated by far more than just cutting cost and improving productivity. Understanding how IT needs to change to add value in more volatile times will be critical for business success.

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Pages: 8

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Table of Contents

Analysis

1.0

Model 1: Automation (Capital Substitution to Drive Down Cost) — 1951

2.0

Model 2: Augmentation (Making People More Effective at Non-Routine Tasks) — 1992

3.0

Model 3: E-Commerce/Web 1.0 (Exploiting the Internet to Automate Existing Business Models and Practices) — 1997

4.0

Model 4: Externalizing the Enterprise (Integrating With the Ecosystem's Markets and Influencers) — 2005

4.1

The Collective

5.0

Model 5: Business Patterns (Actively Searching for New Patterns and Acting on Them) — 2007

Recommended Reading

List of Figures

	Figure 1.	Evolution of IT Value

Business Value of IT
Business Process Management
Pattern-Based Strategy

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Resource Id: 1118014