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Intel's Genevieve Bell: An Anthropologist at the Cutting Edge of Technology and Society: A Gartner Fellows Interview
23 April 2010
 
Stephen Prentice  

Technology changes faster than people, and a better understanding of attitudes and behavior helps us make smarter decisions. In this interview, anthropologist Genevieve Bell explores the relationship between technology, business and society, and what it means for business and technology leaders.




Price: US$495.00

Pages: 11











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Table of Contents

Contents
  • Analysis
    • 1.0 Understanding Anthropology
    • 2.0 The Impact of the Internet
      • 2.1 The Needs of People Versus the Needs of Machines
    • 3.0 Generational Issues and Concerns
    • 4.0 Geographical and Cultural Issues and Concerns
    • 5.0 Privacy
    • 6.0 The Internet and the Enterprise
    • 7.0 The Role of Brands
    • 8.0 Changing Expectations
      • 8.1 Empowerment Through Technology
    • 9.0 Expect the Unexpected!




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Resource Id: 1358720