ID Number: G00230685



Understanding Gartner's Hype Cycles, 2012
28 June 2012
 
Jackie Fenn   Mark Raskino  

Hype Cycles and Priority Matrices offer a snapshot of the relative maturity of technologies, IT methodologies and management disciplines. They highlight overhyped areas, estimate how long technologies and trends will take to reach maturity, and help organizations decide when to adopt.




Price: US$995.00

Pages: 32






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Table of Contents

Contents
  • Analysis
    • What Is the Hype Cycle?
    • Positioning a Technology on the Hype Cycle
      • On the Rise
      • At the Peak
      • Sliding Into the Trough
      • Climbing the Slope
      • Entering the Plateau
    • Why the Hype Cycle Matters: Traps and Opportunities
    • How to Use the Hype Cycle: Adoption Strategies
    • My Hype Cycle Toolkit
    • The Priority Matrix
    • Other Hype Cycle Fields
      • Maturity Rating
      • Market Penetration
      • Correspondence Between Hype Cycle Fields
    • Hype Cycle Q&A
    • Advanced Hype Cycle Topics
      • Hype Cycle Speed
      • Industry Variations
      • "Double Peak" Hype Cycles
      • Special Hype Cycle Circumstances
  • Recommended Reading
Tables
Table 1.
Maturity Levels
Table 2.
Typical Correspondence Between Hype Cycle Technology Fields
Figures
Figure 1.
The Hype Cycle
Figure 2.
The Hype Cycle for Emerging Technologies, 2011
Figure 3.
Components of the Hype Cycle
Figure 4.
Phases of the Hype Cycle
Figure 5.
Hype Cycle Traps
Figure 6.
Hype Cycle Opportunities
Figure 7.
Adoption Patterns by Type A, Type B and Type C Organizations
Figure 8.
Type B Adoption Danger Zone
Figure 9.
Key Hype Cycle Questions
Figure 10.
My Hype Cycle Toolkit
Figure 11.
Priority Matrix
Figure 12.
Fast-Track Hype Cycle
Figure 13.
Long-Fuse Hype Cycle
Figure 14.
"Horse Tail" Effect of Industry-Specific Hype Cycles
Figure 15.
"Double Peak" of Hype Triggered by Meaningful Improvements and Adoption




Document History:
 
Understanding Gartner's Hype Cycles, 2012
28 June 2012
  
Understanding Gartner's Hype Cycles, 2011
19 July 2011
  
Understanding Gartner's Hype Cycles, 2010
9 July 2010
  
Understanding Gartner's Hype Cycles, 2009
10 July 2009
  
Understanding Gartner's Hype Cycles, 2008
27 June 2008
  
Understanding Gartner's Hype Cycles, 2007
5 July 2007
  




© 2012 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner's research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.




Resource Id: 2065716