ID Number: G00233882




Hype Cycle for Consumer Services and Mobile Applications, 2012
30 July 2012
 
Michael Gartenberg  

This Hype Cycle covers a range of consumer applications and services, including communication, entertainment, productivity and collaboration. It examines the status of and prospects for consumer services and apps in an era of the personal cloud and advises vendors on how to profit from these trends.







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Pages: 99








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Table of Contents

Contents
  • Analysis
    • What You Need to Know
    • The Hype Cycle
    • The Priority Matrix
    • Off The Hype Cycle
    • On the Rise
      • Personal Cloud Entertainment Platforms
      • Transmedia
      • Web Real-Time Communications
      • 3D TV Services
      • TV App Platforms
      • Mobile Virtual Worlds
      • Social TV
      • Mobile Security Apps
      • Personal Cloud
      • Optimized Download
      • Mobile Social Gaming
    • At the Peak
      • Natural-Language Question Answering
      • HD Voice
      • Mobile Payment Acceptance With Card Readers
      • Context-Enriched Services
      • Gamification
      • Mobile Sports and Fitness
      • HTML5
      • Mobile Coupons
      • Ultra-High-Speed Broadband Internet
      • Broadband-Connected Televisions
      • Application Stores
      • Augmented Reality
      • Virtual Assistants
      • NFC Payment
    • Sliding Into the Trough
      • Group Buying
      • Internet TV
      • Mobile-Learning Low-Range/Midrange Handsets
      • Social Gaming
      • Mobile Health Monitoring
      • Mobile VoIP
      • Rich Communication Suite
      • Mobile-Learning Smartphones
      • Mobile Money Transfer
      • LBA/LBM
      • Indoor Positioning
      • Addressable TV Advertising
      • 2D Bar Code Marketing
      • Mobile OTA Payment
    • Climbing the Slope
      • E-Coupons
      • Phone Bar Code Reader
      • Mobile Advertising
      • IPTV
      • Mobile Banking
      • Mobile Social Networks
      • Network DVR
      • Embedded Cellular Data
    • Entering the Plateau
      • Mobile IM
      • Mobile Search
      • Next-Generation Voice
      • Mobile Music Streaming
      • Mobile TV Streaming
    • Appendixes
      • Hype Cycle Phases, Benefit Ratings and Maturity Levels
  • Recommended Reading
Tables
Table 1.
Hype Cycle Phases
Table 2.
Benefit Ratings
Table 3.
Maturity Levels
Figures
Figure 1.
Hype Cycle for Consumer Services and Mobile Applications, 2012
Figure 2.
Priority Matrix for Consumer Services and Mobile Applications, 2012
Figure 3.
Hype Cycle for Consumer Services and Mobile Applications, 2011




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Resource Id: 2098515