ID Number: G00235312



Hype Cycle for Banking and Investment Services Customer Acquisition and Retention, 2012
31 July 2012
 
Alistair Newton  

In a market dominated by uncertainty, maintaining strategies and technologies that focus on retaining customers and attracting new customers will be key to the future prosperity of many financial services institutions.





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Table of Contents

Contents
  • Analysis
    • What You Need to Know
    • The Hype Cycle
    • The Priority Matrix
    • Off the Hype Cycle
    • On the Rise
      • Banks as Customer Data Brokers
      • Mobile Lending
      • Mobile Devices as ATM User Interfaces
      • Mobile Digital Payment Advisor
      • Open-Access Commercial Online Banking Portal
      • Preapproved SMS Mobile Loan Technology
      • Social Switchboards for Banks
      • Disruptive Investing Models
      • App Marketplaces
      • Mobile Commercial Banking
      • Mobile Commercial Remote Deposit Capture
      • Social Media Compliance
    • At the Peak
      • Mobile Devices in Bank Branches
      • Widget-Based Internet Banking Applications
      • Smartphone Banking (Latin America)
      • Private Financial Social Networks
    • Sliding Into the Trough
      • Self-Service Applications for Commercial Customers
      • Feature Phone Mobile Banking (Africa)
      • Banking Apps
      • Smartphone Banking (Europe)
      • Enterprise Mobile Financial Services Solutions
      • Bank Digital Safety Deposit Boxes
      • Feature Phone Mobile Banking (Latin America)
      • Feature Phone Mobile Banking (Europe)
      • Mobile Consumer Remote Deposit
      • Online Personal Financial Management
      • Smartphone Banking (Asia)
      • Biometric ATMs
      • Instant Payment Card Issuance (Branch and Kiosks)
      • Feature Phone Mobile Banking (North America)
      • Mobile Retail Stock Trading (U.S.)
    • Climbing the Slope
      • Smartphone Banking (North America)
      • Feature Phone Mobile Banking (Asia)
    • Entering the Plateau
      • Remote Advice in Bank Branches
    • Appendixes
      • Hype Cycle Phases, Benefit Ratings and Maturity Levels
  • Recommended Reading
Tables
Table 1.
Hype Cycle Phases
Table 2.
Benefit Ratings
Table 3.
Maturity Levels
Figures
Figure 1.
Hype Cycle for Banking and Investment Services Customer Acquisition and Retention, 2012
Figure 2.
Priority Matrix for Banking and Investment Services Customer Acquisition and Retention, 2012
Figure 3.
Hype Cycle for Banking and Investment Services Customer Acquisition and Retention, 2011




Document History:
 
Hype Cycle for Banking and Investment Services Customer Acquisition and Retention, 2012
31 July 2012
  
Hype Cycle for Banking and Investment Services Customer Acquisition and Retention, 2011
28 July 2011
  
Hype Cycle for Banking and Investment Services Customer Acquisition and Retention, 2010
30 July 2010
  
Hype Cycle for Banking and Investment Services Customer Technologies, 2009
29 July 2009
  




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Resource Id: 2101222