ID Number: G00170066




Key Issues and Research Agenda for Banking and Investment Services, 2H09
26 August 2009
 
Peter Redshaw   David Schehr   Kristin R. Moyer   Christophe Uzureau   David Furlonger   Alistair Newton  

Here are Gartner's banking and investment services research plans for the balance of 2009.









Browse Topics


Other Options







Contact Gartner






Download Document:

PDF

key_issues_and_...pdf (150.9KB)

Help with Downloads




Analysis




Introduction

After the huge disruptions to the financial services industry in 2008 and the onset of a global recession in 2009, some banking and investment services (BIS) organizations are starting to look ahead again to the next phase of the business cycle. This view is confirmed by the results of a worldwide survey of 104 banks conducted by Gartner in May and June 2009. The full analysis of that survey will be presented in a separate report later this quarter, but we can look at some of the highlights and overall trends here.

The questions that this survey covered were tightly aligned with the detailed topics we presented in "Key Issues and Research Agenda for Banking and Investment Services, 2009." So, the major areas of "Customer," "Operations" and "Payments" were broken down into 30 or more, granular research threads, such as multichannel integration, mobile banking, loan servicing, reference data management, card acquisition, electronic bill presentment and payment, and so on. We then got individual responses on how these 104 banks intend to prioritize IT spending on each of those research threads.

This sort of detailed feedback continues to dynamically shape and prioritize the direction for our agenda for the remainder of 2009. What the survey confirmed at the highest level was that the banking industry is going through the three phases of dealing with the economic contraction that Gartner has shown are relevant to the IT organization (see "How the IT Organization Handles the Three Stages of a Downturn"):

  1. The first phase in the reaction to the banking meltdown in late 2008 was to find immediate cost savings. For IT, that meant a frenzy of renegotiation for IT license fees, and IT contract terms and conditions. Software upgrades were postponed, hardware refresh cycles were delayed, discretionary IT spending was reduced and ways of moving staff to lower-cost locations were examined. There is considerable variation between different countries, but the IT departments at many banks have now moved beyond this first stage.
  2. The second phase — and this is where most BIS firms are right now — is to continue efforts to optimize costs and protect income by accelerating medium-term cost savings. Having plucked the "low-hanging fruit" in Phase 1, the IT departments at BIS firms are focusing on initiatives to consolidate, standardize and rationalize their IT portfolios — trying to use fewer applications on fewer servers and to move to variable pricing where costs go up and down with market volumes.
  3. The third phase will be to start planning for the future, specifically the new world for banking, once the current recession is over. No one knows exactly when that will be or what exactly the world will look like afterward, but it seems reasonable to assume that it will not be the same as the world experienced in 2007 and early 2008. In short, it will be a harsher world that shows low growth, small margins, high volatility and heavy regulation.

These three phases aren't always mutually exclusive, and they will often overlap; so, for example, banks will always be looking for efficiency improvements with a greater or lesser degree of urgency over time.

Figure 1 shows how — right now — the IT organizations at banks are functioning in four different ways (it adds "business as usual" to the three phases of bank activity described above — in other words, doing nothing differently) in response to internal and external financial pressures. This version happens to show the banks split by asset size, but the picture of their behavior is broadly the same when split instead by geographical region.

Figure 1. How Banks' IT Organizations Are Behaving in Mid-2009

Figure 1.How Banks' IT Organizations Are Behaving in Mid-2009

Source: Gartner (August 2009)


What jumps out immediately is that very few participating institutions are still in Phase 1 — making significant and immediate cuts. Most are seeking ways to become more efficient and want to improve cost/income ratios (Phase 2); and a significant minority is already investing for the future economic recovery (Phase 3). Midtier banks in the $25 billion to $100 billion asset range are especially bullish about investing for the future, and Gartner has seen examples of such banks revamping their enterprise architecture, fundamentally rethinking how they approach underwriting and re-engineering the process for lending pricing operations (throwing away the rate sheet).

The three different phases of bank reaction to the economic contraction — and the four different behavior types of the IT departments — map well to the Key Issues "run, grow and transform the business" as used in the research agenda for Gartner's IAS Banking and Investment Services team.

The detailed nuances of the results in this survey will be fully analyzed in a dedicated report later this quarter, but it is worth saying now that the broad differences seen in Figure 1 do reflect the behavior that we see in our interaction with many banks. For example, in the payment space, banks of all sizes have realized that they need to modernize their payment systems, but the largest ones are facing more challenges in mapping their requirements due to complex organizational structures and legacy payment systems.

The largest banks are often also distracted at present because post-M&A integration is their first priority. This allows the midtier banks to adopt a more aggressive payment strategy (launching new products and services for revenue growth), while smaller banks may lack the assets and resources to compete at present and must remain focused on efficiency.

Looking forward another 12 months to mid-2010, the responses are even more emphatic (see Figure 2). For banks above $25 billion in asset size, investing for the future recovery is now the most popular response. However, it is clear that no one is "letting the belt out" either — the strong focus on improving efficiency does not disappear.

Figure 2. How Banks' IT Organizations Say They Will Behave in Mid-2010

Figure 2.How Banks' IT Organizations Say They Will Behave in Mid-2010

Source: Gartner (August 2009)


The picture holds true when we go into a little more detail and look at current spending plans for three of our agenda's main topic areas: customers (externally facing services), operations (internally facing services) and payments. The fourth area in our agenda, executive decisions, is more forward looking and was not included in the survey. Here, we can see that in each of those three areas, more than 75% of banks intend to either maintain or increase current spending on IT resources. Figures in each of the following sections show in more detail the commitment by banks to investing in additional IT resources or at least maintaining the existing ones.

Our research agenda for banking and investment services in the remainder on 2009 will reflect this twin focus on improving efficiency now, while planning new investments and transformational initiatives for the future. Hence, we continue to organize and direct our research according to the overarching Key Issues:

  • Run the business
  • Grow the business
  • Transform the business

Here, we summarize the research published during the first half of the year (up to 30 June 2009) by Core Topic and the related Key Issues and the research planned for the remainder of the year.




Core Topic: Customers

Listed here is the research that is planned for the Customers Core Topic in the second half of 2009, segregated by Key Issue. Appendix A lists all the reports for this area that were published up to and including 30 June 2009. Figure 3 shows that between 76% and 95% of banks currently plan to maintain or increase their IT resources in this area.

Figure 3. How Banks' IT Organizations Say They Will Allocate IT Resources for Customers (Externally Facing Services)

Figure 3.How Banks' IT Organizations Say They Will Allocate IT Resources for Customers (Externally Facing Services)

Source: Gartner (August 2009)



Key Issue: Run — How can financial services providers manage customer delivery channels and support applications to boost performance, cut costs, enhance risk management and satisfy customers?

Planned subject areas of research:

  • Retail investment and wealth management systems in North America and the European Union (EU)
  • Financial planning technology in the U.K.
  • Building and recognizing customer relationships
  • Branch optimization



Key Issue: Grow — How can financial services providers best exploit delivery channels and support applications to delight customers, attract new customers and increase revenue?

Planned subject areas of research:

  • Business intelligence (BI) and analytics at the branch level
  • Rich Internet applications for retail brokerage
  • Bank adoption of nontraditional networking and communications alternatives
  • Magic Quadrant for mobile retail banking
  • Self-service integration for commercial banking



Key Issue: Transform — What new business models and technologies can be deployed to target new customers and markets with innovative new products and services?

Planned subject areas of research:

  • Financial social networks and their taxonomy
  • Hype Cycle for customer-facing technology
  • Technical impact of consumer protection



Core Topic: Operations

Listed here is the research that is planned for the Operations Core Topic in the second half of 2009, segregated by Key Issue. Appendix B lists all the reports for this area that were published up to and including 30 June 2009. Figure 4 shows that between 82% and 100% of banks currently plan to maintain or increase their IT resources in this area.

Figure 4. How Banks' IT Organizations Say They Will Allocate IT Resources for Operations (Internally Focused Operations and Processes)

Figure 4.How Banks' IT Organizations Say They Will Allocate IT Resources for Operations (Internally Focused Operations and Processes)

Source: Gartner (August 2009)



Key Issue: Run — How can financial providers improve the efficiency of existing transactional and processing applications and services by evaluating opportunities to cut costs and improve agility?

Planned subject areas of research:

  • Regulatory reporting: solutions (market overview), continuity and software
  • BPO applied to BIS (for services such as analytics, clearing, hubs and wealth management)
  • Magic Quadrant for operational risk management software for financial services
  • Collateral management trends and vendor landscape
  • Corporate actions processing — state of the industry
  • Landscape for trust/securities accounting
  • Multiple regulations — one system
  • Megavendors in the BIS industry



Key Issue: Grow — How can financial providers maximize new customer revenue by using technology to support existing operations that enable additional sales to customers and prospects?

Planned subject areas of research:

  • Market scan for reference data management
  • Regional suppliers of IT professional services for financial services (FS) providers
  • Asset management trends: North America versus the EU
  • Asset managers and order management systems
  • Portfolio management systems within investment management firms
  • Communities of trust in banking
  • Order management systems (MarketScope)
  • Core banking: (1) critical capabilities (regional perspective on the landscape); (2) European adoption trends
  • Buy-side architecture (application framework)



Key Issue: Transform — What integration techniques and new operational technologies can be deployed to raise earnings by enabling new products, services and business models to be delivered to the market?

Planned subject areas of research:

  • Best practices for implementing a lending services hub
  • Rebuilding customer trust in lending
  • Hype Cycle for operations technology
  • Case study — testing in capital markets
  • Banking industry architecture network (standards)
  • Renewing the branch for multichannel integration



Core Topic: Payments

Listed here is the research that is planned for the Payments Core Topic in the second half of 2009, segregated by Key Issue. Appendix C lists all the reports for this area that were published up to and including 30 June 2009. Figure 5 shows that between 78% and 96% of banks currently plan to maintain or increase their IT resources in this area.

Figure 5. How Banks' IT Organizations Say They Will Allocate IT Resources for Payment-Focused Activities

Figure 5.How Banks' IT Organizations Say They Will Allocate IT Resources for Payment-Focused Activities

Source: Gartner (August 2009)



Key Issue: Run — How can financial providers best assess and refine the payment infrastructure so that it operates at peak efficiency?

Planned subject areas of research:

  • Card management software on a path to extinction
  • Multiregional card management software (vendors)
  • Managing the transition to new payment architecture models



Key Issue: Grow — How can financial services providers maximize revenue from payments by deploying technology that addresses changing market demands while defending against new market entrants?

Planned subject areas of research:

  • Payment modernization trends
  • From frameworks to package solutions: How to approach payment modernization
  • Social networking/personalization for card issuing
  • Card processing: Value-added services



Key Issue: Transform — How can financial services providers best assess and implement new business models, technologies and business alliances to exploit dynamic shifts in payment markets' supply and demand drivers?

Planned subject areas of research:

  • Payment services hub: The key functional components
  • Payment services hub: The vendors
  • Hype Cycle for payment technology



Core Topic: Executive Decisions

Listed here is the research that is planned for Executive Decisions (future decisions and strategic activities) in the second half of 2009, segregated by Key Issue. Appendix D lists all the reports for this area that were published up to and including 30 June 2009.




Key Issue: Run — Which strategies can best address the current business climate and help streamline business operations and promote efficiency?

Planned subject areas of research:

  • The changing nature of organizations and executive roles
  • IT spending patterns for banks
  • Cost optimization: Where to get the most savings
  • Technology implications of new FS legislation



Key Issue: Grow —What business and technology mechanisms can be deployed to broaden a financial services provider's business model reach and raise additional revenue from new or existing customers?

Planned subject areas of research:

  • Efficiency and profitability for BIS: Key areas of IT focus
  • IT investment prioritization for the 2009 budget cycle



Key Issue: Transform — What and how will exogenous market forces cause financial service providers to adopt new business models and technologies that enable the development and sale of new, innovative products and services to customers and prospects?

Planned subject areas of research:

  • The changing nature of U.S. financial supervision and its technology implications
  • Industry transformation enablers
  • Gartner innovation survey results



Appendixes — Published Research

Appendix A — Published Reports for Customer Area, 1H09



Appendix B — Published Research for Operations Area, 1H09



Appendix C — Published Research for Payments Area 1H09



Appendix D — Published Research for Executive Decisions Area, 1H09








Browse Topics:
 





© 2009 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner's research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.




Resource Id: 1150412