ID Number: G00171208



Dataquest Insight: IT Provider Implications in the New Midmarket IT Department
1 October 2009
 
Michele C. Caminos  

Midmarket businesses are changing how, what and from whom they purchase, in response to the economic environment. These changes are permanent, and if IT providers do not alter their portfolios, they will become less relevant to a larger number of midmarket businesses.




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Pages: 8






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Table of Contents


    
 Background and Context

    
 Analysis

    
 How Midmarket CIOs Are Responding to These Pressures

    
 How Midmarket Businesses Buying Behaviors Are Changing
    
 IT Provider Implications

    
 The Impact

    
 Conclusion

    
 Recommended Reading


List of Figures


Figure 1. 
 Three-Step Process to Cut Costs
 

Figure 2. 
 What CIOs Are Doing to Reduce Costs
 

Figure 3. 
 Provide Customer Options
 



Browse Topics:
 
Small and Midsize Business Marketplace
Technology, Services and Telecommunications Business Strategies




This document is published in the following Dataquest Market Insights:
 
Small and Medium Businesses Market Strategies




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Resource Id: 1189387