ID Number: G00170823




The Collective Imperative: Thriving in Chaotic, Out of Control and 'Normal' Markets
9 October 2009
 
Tom Austin  

Collectives (aggregations of people bound by a common action or opinion and outside the control of the enterprise) affect the success of every enterprise. This research explores what we mean by the collective and how business executives should incorporate it in their planning.







Price: US$995.00

Pages: 16








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Table of Contents



    
Analysis

1.0
    
Introduction
2.0
    
"The Collective"

2.1
    
Power Shift
2.2
    
Definitions
2.3
    
Underlying Trends
2.4
    
The Loss of Trust
2.5
    
The Fragmentation of Media
3.0
    
Externalizing Business Processes to the Collective

3.1
    
No Enterprise is an Island
3.2
    
No Enterprise Controls the Collective
3.3
    
Higher Order Phenomena Emerge
3.4
    
Buyer Behavior
3.5
    
Beyond Customers and Order Taking
4.0
    
The Collective and Related Concepts
5.0
    
The History of Collective: A Story Arc
6.0
    
Preliminary Action Planning

    
Recommended Reading


List of Figures



Figure 1. 
MIT Center Definition of Collective Intelligence
 

Figure 2. 
Paleolithic Cave Paintings (From Lascaux in Modern-Day France)
 



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Resource Id: 1203819