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How U.K. Online Consumers Find Music on the Internet
13 April 2010
 
Mike McGuire  

U.K. consumers have multiple sources for acquiring music online and report accessing the Internet via wireless devices at a higher rate than consumers in the U.S. or Italy. A recent Gartner survey provides a snapshot of how they search for, get recommendations about, and share music.





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Table of Contents

Contents
  • Analysis
    • 1.0 Introduction
    • 2.0 Access Devices
    • 3.0 General Influences on Audio Consumption (Listening or Purchasing)
    • 4.0 Prompts to Search
    • 5.0 Search Tools
    • 6.0 Post-discovery
    • 7.0 Methods of Sharing
    • 8.0 Extent of Sharing
    • 9.0 Conclusion
    • 10.0 Methodology
  • Recommended Reading
Figures
Figure 1.
Respondent Rankings of Influencers on Listening to or Purchasing Music (Audio)
Figure 2.
Prompts to Search
Figure 3.
Search Technologies Used by Consumers
Figure 4.
What Consumers Do With Audio Content
Figure 5.
Methods of Sharing
Figure 6.
Extent of Sharing




Document History:
 
How U.K. Online Consumers Find Music on the Internet
13 April 2010
  
How U.K. Online Consumers Find Music on the Internet
27 March 2009
  




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Resource Id: 1352417