ID Number: G00219395



The Gartner CRM Vendor Guide, 2012
29 November 2011
 
Jim Davies   Michael Maoz   Kimberly Collins   Robert P. Desisto   Gene Alvarez   Ed Thompson   John Radcliffe   Sharon A. Mertz   Adam Sarner   Chris Fletcher   Praveen Sengar   Steve Cramoysan   Tsuyoshi Ebina   Gareth Herschel   Johan Jacobs   Drew Kraus   Twiggy Lo  

2011 was a formative year for CRM, with the expansion and growing sophistication of cloud-based, mobile, digital social and customer-experience-based technologies. Use this listing of CRM vendors to help select the right vendor for your organization's needs.





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Table of Contents

Contents
  • Analysis
    • Market Forecast: A Positive Outlook for CRM Through 2015 as Growth Returns
    • Cool Vendors
      • Cool Vendors 2011
      • Cool Vendors 2010
      • Cool Vendors 2009 — 2005
    • Sales Operational
      • Sales Force Automation (SFA)
      • Sales Contract Management
      • Sales Content Management
      • Sales Information Services
      • Proposal Generation
      • Price Optimization and Management
      • Sales Training Solutions
      • Sales Incentive Compensation Management (ICM) Software
      • Configure, Price and Quote (CPQ) Application Suites
      • iPad-Based SFA
      • Smartphone-Based SFA
    • Sales: Analytical
      • Sales Performance Management (SPM)
      • Sales Analytics
      • Price Optimization and Management
      • Territory Management Software
    • E-Commerce Solutions
      • E-Commerce Vendors
      • Open Source
      • Web Analytics With Personalization
      • Product Reviews
      • Order Management, Inventory Management, Warehousing and Logistics Management
      • Mobile E-Commerce/M-Commerce
      • Subscription Management
      • Payment Service Providers (PSPs)
    • Marketing
      • IMM
      • Marketing Execution
      • Marketing Operations
      • Marketing Analytics
    • Customer Service and Support
      • Operational Customer Service and Support
      • Customer Service and Support: Analytical
      • Customer Service and Support: Social
      • Customer Service and Support: Web
    • Cross-Function: Operational
      • Customer Experience Management Service Providers
      • Employee Feedback Management (EFM)
    • Cross-Function: Information Management and Analytics
      • MDM of Customer Data Systems
      • Web Analytics
      • Customer Profitability Analytics
      • Customer Data Mining
      • Real-Time Best Next Action
      • Speech Analytics
    • CRM Suites for Small or Midsize Businesses (SMBs)
    • Regional Specialists
      • North American CRM Application Software Specialists
      • European CRM Application Software Specialists
      • Asia/Pacific CRM Application Software Specialists
    • CRM Business Process Outsourcers
      • Providers With Capabilities in North America
      • Providers With Capabilities in Latin America
      • Providers With Capabilities in EMEA
      • Providers With Capabilities in the Asia/Pacific Region
    • CRM Service Providers
      • CRM Service Providers With Capabilities in North America
      • CRM Service Providers With Capabilities in EMEA
      • CRM Service Providers With Capabilities in Asia/Pacific and Japan
      • CRM Service Providers for SaaS implementations
Tables
Table 1.
Total CRM Software Revenue Forecast, Worldwide, 2008 to 2015 (Millions of Dollars)




Document History:
 
The Gartner CRM Vendor Guide, 2012
29 November 2011
  
The Gartner CRM Vendor Guide, 2010
13 August 2010
  
The Gartner CRM Vendor Guide, 2009
21 May 2009
  
The Gartner CRM Vendor Guide, 2008
18 April 2008
  




© 2011 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner's research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.




Resource Id: 1860515