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ID Number: G00144791



This research is provided for historical perspective;
portions of this document may not reflect current conditions.





Banks' Online Strategies Urgently Need Review and Update
12 January 2007
 
Stessa B Cohen  

After a period of customer acquisition through mergers and acquisitions, banks should add features to their online banking channels and launch new sites optimized for particular customer communities.








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Table of Contents


    
 Analysis

1.0
    
 Busy Bank Web Sites Are Showing Their Age

1.1
    
 Meet Design Standards Set by Other Industries
1.2
    
 Customers Want One-Stop Shopping and Expect Integrated Views of Accounts
1.3
    
 Personalization Within the Web Site
1.4
    
 Making It Easy to Buy Products Online
1.5
    
 Facilitating Management of Personal and Business Finance
1.6
    
 Statement Download Requires Gentle Persuasion
1.7
    
 Fashion Trends and Web 2.0
1.8
    
 Customer Authentication Must Be Fast and Secure
2.0
    
 Recommendations

    
 Recommended Reading




Browse Topics:
 
Security Management
Personalization
Customer Information Management
Online Banking
Bank Channel Strategies
Banking Business Strategies




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Resource Id: 500037