ID Number: G00149591



Dataquest Insight: Communications Industry Primer, 2007
16 November 2007
 
Venecia K Liu  

The communications industry primer provides a consolidated overview of key business issues and technology trends for communication service providers, IT spending patterns and market potential, the competitive vendor landscape, and strategies to succeed in this industry.




Price: US$1,295.00

Pages: 21






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Table of Contents


    
 What You Need to Know

    
 Key Findings
    
 Recommendations for Tech Providers

    
 Introduction

    
 Analysis

    
 Fast Facts About the Communications Industry
    
 Industry Segmentation and Characteristics
    
 Key Drivers and Inhibitors

    
 Translation to IT Investment
    
 IT Spending Portfolio

    
 IT Component Spending Projections
    
 Shift in Application Software Portfolio Spending
    
 Key Process and Solution Areas
    
 Technology Adoption
    
 Key Industry Players and Influencers

    
 Shifting Dynamics
    
 IT Services Market Share Landscape
    
 Influential Factions
    
 Market Strategies

    
 Buying Centers and Messaging
    
 Effective Marketing Strategies
    
 Keys to Win

    
 Recommended Reading


List of Figures


Figure 1. 
 Fast Facts About the Communications Industry
 

Figure 2. 
 Communications Segmentation
 

Figure 3. 
 Characteristics of the Telecom Market
 

Figure 4. 
 Carrier Transformation Requirements
 

Figure 5. 
 Communications Industry Total IT Spending by Region
 

Figure 6. 
 Component IT Spending, 2006 vs. 2011
 

Figure 7. 
 Application Software Portfolio Breakdown
 

Figure 8. 
 Communications Solutions Map
 

Figure 9. 
 Telecommunications Industry Hype Cycle, 2007
 

Figure 10. 
 IT Services Landscape in the Communications Industry
 

Figure 11. 
 Key Influencers
 

Figure 12. 
 Golden Rules in the Communications Industry
 

Figure 13. 
 Communications Industry Messaging Map
 

Figure 14. 
 Communications Industry Gartner Views
 



Browse Topics:
 
Communications Services Marketplace




This document is published in the following Dataquest Market Insights:
 
Industry Market Strategies Worldwide




© 2007 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner's research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.




Resource Id: 547034