ID Number: G00159053



2018: Digital Natives Grow Up and Rule the World
28 July 2008
 
Monica Basso  

Digital natives are already challenging many aspects of IT. By 2018, their impact on the workplace will drive significant change in our approach to technology, business processes and organizational structure.




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Pages: 20






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Table of Contents


    
 Analysis

1.0
    
 Research Assumptions
2.0
    
 Recommendations

2.1
    
 Overall recommendations
2.2
    
 What to Do Today
3.0
    
 Introduction

3.1
    
 Digital Natives
3.2
    
 Generation V
3.3
    
 The Effects on Organizations
4.0
    
 Key Technology Trends Driving Innovation

4.1
    
 Communications Everywhere: A World Without Boundaries
4.2
    
 User Interfaces: A Brand New Experience
4.3
    
 Communities and Social Networks: Reaching Out to the Universe
4.4
    
 Virtual Worlds: One Life, Multiple Personas
5.0
    
 Markets, Individuals and Society

5.1
    
 Digital Natives: Who Are They? Who Will They Become?
5.2
    
 Societal Groups: What Will Change?
5.3
    
 Human Needs Will Evolve Toward Self-Actualization
5.4
    
 The Long-Tail Effect Will Shape Future Markets
6.0
    
 The Metamorphosis of IT Organizations and Users

6.1
    
 Digital Natives Join the Workforce
6.2
    
 From a Linear and Process-Based Enterprise to a Flat and Interactive Enterprise
6.3
    
 Management and Business Leadership: A Moving Target
6.4
    
 The Metamorphosis of IT
7.0
    
 Conclusions: A Journey Into 2018

    
 Recommended Reading


List of Tables


Table 1.  
 Impact of Digital Natives on Large Organizations
 

List of Figures


Figure 1. 
 Maslow's Pyramid and Technology Adoption to Achieve Self-Actualization
 

Figure 2. 
 The Long-Tail Curve
 



Browse Topics:
 
Emerging Technology Management
Workforce and Workplace Management
Unified Communications
Social Software
Consumerization of IT
Emerging Societal Trends
Virtual Worlds




© 2008 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner's research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.




Resource Id: 733333