Principal Research Analyst
2 years at Gartner , 3 years IT industry
Roles and Responsibilities
Jenny Sussin is a Principal Research Analyst in the ITL Enterprise Software group of Gartner Research, with her primary focus on social for CRM.
Areas of Coverage
Latest Research by Jenny Sussin
Predicts 2014: Customer Support and the Engaged Enterprise
Predicts 2014: CRM Sales
Organizations Progress, but Continue to Struggle With Social for CRM
Design Your Social Media Strategy to Support Customer Engagement
The Five Stages of Social Media Adoption for CRM
Prior to joining Gartner, Ms. Sussin worked for IBM where she was directly responsible for: - Managing the concept, development and execution of social media strategy for IBM's largest customer event. - Building social media education presentations for various constituencies, including customers, internal marketing and IBM Software's Super Women's Group.
IBM, Social Business Lead - Information On Demand Conference, 2 years
B.A., Communications/PR, Marist College