Using survey data and examples from financial services and retail, we look at what providers need to do to win with consumers and how firms leverage IT to be more competitive and attract more customers.
Topics Discussed
Gartner analysts discussed with participants the following topics:- How do consumer attitudes and behaviors drive the difference between success and failure for businesses in the early 21st century?
- What market and demographic trends must providers consider as they prepare their go-to-market plans, and how can they use technology to better address these?
- How should providers leverage the Web, and especially the emerging aspects of Web 2.0, to more effectively meet consumer needs and behaviors?
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Recording or duplicating teleconferences is prohibited. ©
Recording or duplicating teleconferences is prohibited. ©
