Gartner Events Differentiators

A unique value proposition for sponsors

Gartner is the recognized leader in independent technology research

• Access to Gartner analysts and content draws attendees facing technology issues that need solutions

No other event delivers the sheer number of qualified attendees of a Gartner Event

• Typically more than 80% of attendees are Gartner clients
• 80% of Global 500 and 65% of Fortune 1000 companies are Gartner clients
• Greater percentage of C-level attendees versus any other technology events

A highly-qualified audience results in high-quality introductions, interaction and relationship building

• Deep-dive content attracts those in buying cycle

Tie-in to Gartner Research content

• Sponsors are poised to capitalize on attendees top-of-mind concerns and momentum created by sessions and analyst one-on-ones

Turnkey booths and dedicated exhibit floor hours

• A level playing field � whether your company is an emerging innovator or an established force
• Provides a professional environment, conducive to doing business

A proven track record of successful events

• Gartner Events are a key component in sponsors� marketing strategies year after year because Gartner delivers a high quality experience