Gartner http://www.gartner.com/it/products/podcasting/asset_137461_2616.jsp Gartner Voice is a series of podcasts in which Gartner analysts share insights and expertise on current issues in business and technology. Podcasts are open forums between participants and do not constitute published Gartner research. The views expressed are those of the participating analysts only. Gartner Voice is a series of podcasts in which Gartner analysts share insights and expertise on current issues in business and technology. Podcasts are open forums between participants and do not constitute published Gartner research. The views expressed are those of the participating analysts only. en-us 2005 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Dan Milikow gartnervoice@gartner.com http://www.gartner.com/it/products/podcasting/images/gartner_voice.jpg http://www.gartner.com/it/products/podcasting/asset_137461_2616.jsp 300 300 Gartner Voice Gartner Voice is a series of podcasts in which Gartner analysts share insights and expertise on current issues in business and technology. Podcasts are open forums between participants and do not constitute published Gartner research. The views expressed are those of the participating analysts only. Technology Insurers must focus on longer-term planning to transform into an adaptive enterprise. Focusing on controlling IT maintenance costs, improving insight into corporate performance and creating greater process agility are key elements in this transition. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_282584_2575.jsp Mon, 7 Mar 2011 12:00:00 EST Future-Proofing, future proofing, insurance IT, insured, insure, agility, agile http://www.gartner.com/it/products/podcasting/asset_282584_2575.jsp Insurers must focus on longer-term planning to transform into an adaptive enterprise. Focusing on controlling IT maintenance costs, improving insight into corporate performance and creating greater process agility are key elements in this transition. Listen and learn more. Technology Many trends, particularly cloud computing, impact the way IT vendors recruit, manage and reward their partners. Moreover, new delivery methods require a different type of sales person. Are channel partners equipped to adapt? Listen as Tiffani Bova discusses the highlights of her recent market insight, "Enhancements to Channel Programs Focus on Better Partner Alignment." http://www.gartner.com/it/products/podcasting/asset_276956_2575.jsp Fri, 19 Nov 2010 12:00:00 EST Global Trends, Indirect Channel Business, marketing, marketers http://www.gartner.com/it/products/podcasting/asset_276956_2575.jsp Many trends, particularly cloud computing, impact the way IT vendors recruit, manage and reward their partners. Moreover, new delivery methods require a different type of sales person. Are channel partners equipped to adapt? Listen as Tiffani Bova discusses the highlights of her recent market insight, "Enhancements to Channel Programs Focus on Better Partner Alignment." Technology As conversational media takes off, thanks to advances in social software and community building, customers are talking to each other, often in public. This makes many marketers nervous when, in fact, these interactions create a whole new marketing asset while actually reducing costs. Listen as Ram Menon, CMO of Tibco, shares his insight on "bonding as the new branding." http://www.gartner.com/it/products/podcasting/asset_273699_2575.jsp Wed, 10 Nov 2010 12:00:00 EST podcast, One-to-One Marketing Comes of Age, marketers http://www.gartner.com/it/products/podcasting/asset_273699_2575.jsp As conversational media takes off, thanks to advances in social software and community building, customers are talking to each other, often in public. This makes many marketers nervous when, in fact, these interactions create a whole new marketing asset while actually reducing costs. Listen as Ram Menon, CMO of Tibco, shares his insight on "bonding as the new branding." Technology The European market for life insurance policy administration systems is highly fragmented and provides different options for both mature and startup organizations. Life insurers and pension providers need to evaluate criteria such as scalability and vendor maturity before selecting a package. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_275633_2575.jsp Tue, 2 Nov 2010 12:00:00 EST Policy Administration Solutions for European Life Insurers, insurance, insured, europe, emea http://www.gartner.com/it/products/podcasting/asset_275633_2575.jsp The European market for life insurance policy administration systems is highly fragmented and provides different options for both mature and startup organizations. Life insurers and pension providers need to evaluate criteria such as scalability and vendor maturity before selecting a package. Listen and learn more. Technology News about an IT provider that begins in the blogosphere can seep into mainstream media in an instant, something that has marketing executives and their media relations teams concerned. But this trend is here to stay and marketers must adapt. Listen as Amrita Chandra, Senior Director of Corporate Marketing at Asigra, advises marketers on how to proactively engage the blogosphere in marketing, media relations and thought leadership. http://www.gartner.com/it/products/podcasting/asset_275284_2575.jsp Fri, 29 Oct 2010 12:00:00 EST engaging, Engage, Blogosphere, blog, blogs, social media, social network, social networking, marketing http://www.gartner.com/it/products/podcasting/asset_275284_2575.jsp News about an IT provider that begins in the blogosphere can seep into mainstream media in an instant, something that has marketing executives and their media relations teams concerned. But this trend is here to stay and marketers must adapt. Listen as Amrita Chandra, Senior Director of Corporate Marketing at Asigra, advises marketers on how to proactively engage the blogosphere in marketing, media relations and thought leadership. Technology Should universities be concerned about online trends in higher education or should they embrace them? The answer is yes on both counts. Listen as Lisa Bodell - President and CEO of Futurethink - continues the conversation about how universities are enhancing their brand with online learning. http://www.gartner.com/it/products/podcasting/asset_272036_2575.jsp Wed, 15 Sep 2010 12:00:00 EST Trends in Online Learning, education, elearning, e-learning, part two, part II http://www.gartner.com/it/products/podcasting/asset_272036_2575.jsp Should universities be concerned about online trends in higher education or should they embrace them? The answer is yes on both counts. Listen as Lisa Bodell - President and CEO of Futurethink - continues the conversation about how universities are enhancing their brand with online learning. Technology As the cost of higher education rises even higher, alternatives are clearly needed. Listen as Lisa Bodell - President & CEO of Futurethink - shares her insight about how MIT and other Ivy League schools are getting online. http://www.gartner.com/it/products/podcasting/asset_271833_2575.jsp Fri, 10 Sep 2010 12:00:00 EST Trends in Online Learning, education, Part I, part one, e-learning, elearning http://www.gartner.com/it/products/podcasting/asset_271833_2575.jsp As the cost of higher education rises even higher, alternatives are clearly needed. Listen as Lisa Bodell - President & CEO of Futurethink - shares her insight about how MIT and other Ivy League schools are getting online. Technology Product lifecycle management (PLM) is a technology-enabled discipline that supports the processes necessary to create, evolve and support products from idea through retirement. So why is PLM becoming increasingly important in service-based industries? Listen and find out. http://www.gartner.com/it/products/podcasting/asset_270783_2575.jsp Tue, 17 Aug 2010 12:00:00 EST Podcast, PLM, Product Lifecycle Management, Service Industries, industry, manufacturing http://www.gartner.com/it/products/podcasting/asset_270783_2575.jsp Product lifecycle management (PLM) is a technology-enabled discipline that supports the processes necessary to create, evolve and support products from idea through retirement. So why is PLM becoming increasingly important in service-based industries? Listen and find out. Technology Buyers of property and casualty (P&C) policy administration systems may find the market confusing based on ambiguous solution descriptions and market definitions by vendors. Listen as Gartner analyst Kimberly Harris-Ferrante provides some clarity. http://www.gartner.com/it/products/podcasting/asset_270611_2575.jsp Thu, 12 Aug 2010 12:00:00 EST Redefine, redefining, property and casualty, insurance, policy, P&C, Administrative Market http://www.gartner.com/it/products/podcasting/asset_270611_2575.jsp Buyers of property and casualty (P&C) policy administration systems may find the market confusing based on ambiguous solution descriptions and market definitions by vendors. Listen as Gartner analyst Kimberly Harris-Ferrante provides some clarity. Technology Presentation skills is one the primary capabilities all marketing professionals need. Even those that aren't client-facing frequently pitch internal management, sales people and potential alliances on the benefits of working with the marketing organization. Listen as Paul Barsch - experienced marketer, frequent public speaker and Director of Marketing at Teradata - shares tips and advice on how marketers can become better public speakers. http://www.gartner.com/it/products/podcasting/asset_270554_2575.jsp Wed, 11 Aug 2010 12:00:00 EST marketing, marketers, public speaking, speaker http://www.gartner.com/it/products/podcasting/asset_270554_2575.jsp Presentation skills is one the primary capabilities all marketing professionals need. Even those that aren't client-facing frequently pitch internal management, sales people and potential alliances on the benefits of working with the marketing organization. Listen as Paul Barsch - experienced marketer, frequent public speaker and Director of Marketing at Teradata - shares tips and advice on how marketers can become better public speakers. Technology Gartner recently moved automated lead management out of the trough of disillusionment and into the early stage of productivity on its hype cycle for automated marketing solutions. But, a few objections from buyers still remain as they evaluate automation for their own organizations. Listen as lead management expert Carlos Hidalgo responds to some common concerns. http://www.gartner.com/it/products/podcasting/asset_270067_2575.jsp Fri, 30 Jul 2010 12:00:00 EST automation, Automate Lead Nurturing, marketing, marketers http://www.gartner.com/it/products/podcasting/asset_270067_2575.jsp Gartner recently moved automated lead management out of the trough of disillusionment and into the early stage of productivity on its hype cycle for automated marketing solutions. But, a few objections from buyers still remain as they evaluate automation for their own organizations. Listen as lead management expert Carlos Hidalgo responds to some common concerns. Technology Social computing can be used in insurance to address internal as well as external user groups. Some of the objectives are to improve employee collaboration, deepen customer relationships and facilitate collaboration with agents or brokers. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_267380_2575.jsp Thu, 24 Jun 2010 12:00:00 EST Social Networking, Insurance, insured, insurers, podcast http://www.gartner.com/it/products/podcasting/asset_267380_2575.jsp Social computing can be used in insurance to address internal as well as external user groups. Some of the objectives are to improve employee collaboration, deepen customer relationships and facilitate collaboration with agents or brokers. Listen and learn more. Technology In IT, buyers and sellers strike deals that put them in relationships for years to come. But how do you measure the difference between a buyer that is satisfied and one that is truly invested in a relationship with you? Listen as Read Ziegler - CEO of the Vantedge Group - explains the difference and what this means for marketers. http://www.gartner.com/it/products/podcasting/asset_263241_2575.jsp Fri, 30 Apr 2010 12:00:00 EST marketing, marketers, Measuring the Strength of the Customer Relationship http://www.gartner.com/it/products/podcasting/asset_263241_2575.jsp In IT, buyers and sellers strike deals that put them in relationships for years to come. But how do you measure the difference between a buyer that is satisfied and one that is truly invested in a relationship with you? Listen as Read Ziegler - CEO of the Vantedge Group - explains the difference and what this means for marketers. Technology To keep pace with the shifting needs of the insurance organization, IT departments must evolve. This will include building new skills, improved alignment with the business, increased use of packaged software and strategy-led outsourcing. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_263052_2575.jsp Tue, 27 Apr 2010 12:00:00 EST insured, insure, Insurance IT Organization of the Future http://www.gartner.com/it/products/podcasting/asset_263052_2575.jsp To keep pace with the shifting needs of the insurance organization, IT departments must evolve. This will include building new skills, improved alignment with the business, increased use of packaged software and strategy-led outsourcing. Listen and learn more. Technology Few executives in marketing and sales would debate the value of reference selling. However, most of us manage references on an ad hoc basis versus making it a standard operating practice. Listen as Joshua Horwitz - CEO of Boulder Logic - provides insight and advice in how to put more structure and discipline around reference selling to make it really pay off. http://www.gartner.com/it/products/podcasting/asset_248329_2575.jsp Thu, 11 Mar 2010 12:00:00 EST marketing, How to Manage a Customer Reference Program, client references http://www.gartner.com/it/products/podcasting/asset_248329_2575.jsp Few executives in marketing and sales would debate the value of reference selling. However, most of us manage references on an ad hoc basis versus making it a standard operating practice. Listen as Joshua Horwitz - CEO of Boulder Logic - provides insight and advice in how to put more structure and discipline around reference selling to make it really pay off. Technology Providers tend to execute a single communications plan across all of their partners, often missing out on opportunities to improve indirect channel performance. Listen as Tiffani Bova highlights the key findings of her recent research that shows how tailored communications can drive higher contribution and loyalty from all channel partners. http://www.gartner.com/it/products/podcasting/asset_247673_2575.jsp Fri, 26 Feb 2010 12:00:00 EST Channel Performance, Custom Communications, marketing http://www.gartner.com/it/products/podcasting/asset_247673_2575.jsp Providers tend to execute a single communications plan across all of their partners, often missing out on opportunities to improve indirect channel performance. Listen as Tiffani Bova highlights the key findings of her recent research that shows how tailored communications can drive higher contribution and loyalty from all channel partners. Technology One of the keys to taming the wild-wild-west of social media can be found in governance practices. In this podcast, Chris Boudreaux of Accenture highlights the findings of his survey of how leading companies are applying governance to social media to protect the brand, the company and the message. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_246611_2575.jsp Fri, 5 Feb 2010 12:00:00 EST How to Govern Social Media, social media governance, facebook, twitter, myspace, marketing http://www.gartner.com/it/products/podcasting/asset_246611_2575.jsp One of the keys to taming the wild-wild-west of social media can be found in governance practices. In this podcast, Chris Boudreaux of Accenture highlights the findings of his survey of how leading companies are applying governance to social media to protect the brand, the company and the message. Listen and learn more. Technology 2009 was a difficult year. Shrinking economic activity, rising unemployment, decline in investment returns and eroding confidence in the financial system rippled through to even the most-resilient insurers. But as insurers navigate through the continued turbulent effects in financial markets, many have managed to continue investment in IT, specifically with core systems. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_243465_2575.jsp Thu, 14 Jan 2010 12:00:00 EST property and casualty, p&c, insurance, insured, insurer, year in review, 2009 http://www.gartner.com/it/products/podcasting/asset_243465_2575.jsp 2009 was a difficult year. Shrinking economic activity, rising unemployment, decline in investment returns and eroding confidence in the financial system rippled through to even the most-resilient insurers. But as insurers navigate through the continued turbulent effects in financial markets, many have managed to continue investment in IT, specifically with core systems. Listen and learn more. Technology In the aftermath of the economic crisis, property and casualty (P&C) and life insurers need to adapt their business and IT priorities. IT managers need to become more agile and align closer with their business peers to gain a competitive edge in an uncertain and challenging market environment. Listen and learn more. http://www.gartner.com/it/products/podcasting/asset_242292_2575.jsp Wed, 16 Dec 2009 12:00:00 EST The New Normal, Life insurance, property and casualty, P&C Insurance, insured http://www.gartner.com/it/products/podcasting/asset_242292_2575.jsp In the aftermath of the economic crisis, property and casualty (P&C) and life insurers need to adapt their business and IT priorities. IT managers need to become more agile and align closer with their business peers to gain a competitive edge in an uncertain and challenging market environment. Listen and learn more. Technology Social media extends the one-to-one marketing model that sprang from Web 1.0 more than ever, helping marketers reach out and connect with prospects that were previously difficult to find. But all the increased market noise from social media introduces new challenges. Listen as Tiffany Anderson - Account Supervisor at Sterling Communications - discusses social media's impact on the traditional world of public relations. http://www.gartner.com/it/products/podcasting/asset_241764_2575.jsp Wed, 9 Dec 2009 12:00:00 EST marketing, Social Media, Public Relations http://www.gartner.com/it/products/podcasting/asset_241764_2575.jsp Social media extends the one-to-one marketing model that sprang from Web 1.0 more than ever, helping marketers reach out and connect with prospects that were previously difficult to find. But all the increased market noise from social media introduces new challenges. Listen as Tiffany Anderson - Account Supervisor at Sterling Communications - discusses social media's impact on the traditional world of public relations. Technology