Table of Contents

• Chapter 1: Hype Cycle Winners and Losers
  
• Chapter 2: Behind the Hype Cycle
  
• Chapter 3: Hype Cycle Traps and Challenges
  
• Chapter 4: Hype Cycle Opportunities and Lessons
  
• Chapter 5: What it Takes to Master the Hype Cycle
  
• Chapter 6: Scope: Establishing Context for Innovation
  
• Chapter 7: Track Innovation Candidates
  
• Chapter 8: Rank Candidates for Adoption
  
• Chapter 9: Evaluate the Most Promising Candidates
  
• Chapter 10: Evangelize and Transfer - Making it Happen
  
• Chapter 11: Best Practices for Mastering the Hype Cycle