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		<title><![CDATA[ Gartner: Web Services ]]></title> 
		<link><![CDATA[ http://www.gartner.com/it/products/research/asset_129511_2395.jsp ]]></link> 
		<description><![CDATA[ Enterprises that derive value from basic Web services must explore how to fully exploit this new development paradigm. Users must be protected from the risks of Web services while still reaping the benefits. Gartner research provides insight into Web services technology and how it is used by leading organizations. ]]></description> 
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		<category><![CDATA[ Focus Area RSS Feed ]]></category> 
	
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					<category><![CDATA[News Analysis]]></category> 
	 							<title><![CDATA[ Novell Pulse Jumps Into Fourth Generation Collaboration]]></title>
		<description><![CDATA[ Novell seeks to recharge its collaboration business with an innovative, real-time platform that works with Google Wave. Novell Pulse is another sign of the emerging fourth generation of collaboration services. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=172519&ref=g_rss]]></link>
  					<pubDate>Mon, 09 Nov 2009</pubDate>
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					<category><![CDATA[News Analysis]]></category> 
	 							<title><![CDATA[ Adobe's New Collaboration Services Can Enhance Applications]]></title>
		<description><![CDATA[ Adobe's LiveCycle Collaboration Service will allow application developers to make enterprise applications more valuable by embedding real-time collaboration functions that are Flash-based and hosted by Adobe cloud services. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171891&ref=g_rss]]></link>
  					<pubDate>Fri, 09 Oct 2009</pubDate>
					<guid>1201467</guid>
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					<category><![CDATA[News Analysis]]></category> 
	 							<title><![CDATA[ IBM Hits Cloud E-Mail Market With $3 Mailbox]]></title>
		<description><![CDATA[ IBM has waded into the cloud-based e-mail market with LotusLive iNotes, a low-cost, low-function system for users with less sophisticated e-mail needs. IBM is a late joiner, but this market is still in its early days. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171839&ref=g_rss]]></link>
  					<pubDate>Fri, 09 Oct 2009</pubDate>
					<guid>1203828</guid>
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ The Business Impact of Social Computing: Real-World Results for Marketing]]></title>
		<description><![CDATA[ Amidst the hype surrounding social media, Gartner outlines three examples of using customer communities to support marketing efforts to achieve measurable results. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=172059&ref=g_rss]]></link>
  	 <pubDate>Fri, 13 Nov 2009</pubDate>
	 <guid>1224673</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ Incorporating the Web Into Cross-Channel Customer Analysis]]></title>
		<description><![CDATA[ In the quest to better understand customers, organizations integrate Web channel information with offline channels. The analysis is useful in building and optimizing cross-channel marketing activities. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171786&ref=g_rss]]></link>
  	 <pubDate>Fri, 13 Nov 2009</pubDate>
	 <guid>1224668</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ The Top 10 Ways to Make a Website Customer-Centric]]></title>
		<description><![CDATA[ Most websites fail to work the way visitors to the site want them to work. Business leaders expect their sites to engage, influence and inform visitors. We look at ways to close the significant gaps that damage the customer's Web experience. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=172127&ref=g_rss]]></link>
  	 <pubDate>Fri, 06 Nov 2009</pubDate>
	 <guid>1221939</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ The Business Impact of Social Computing: Real-World Results for Customer Engagement]]></title>
		<description><![CDATA[ This research highlights three cases where a social-media solution increased customer engagement and product or service utilization to drive greater customer satisfaction and loyalty. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=172229&ref=g_rss]]></link>
  	 <pubDate>Wed, 04 Nov 2009</pubDate>
	 <guid>1219724</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ Scalability, Elasticity and Multitenancy on the Road to Cloud Services]]></title>
		<description><![CDATA[ Not everything on the Web is "in the cloud," but everything on the Web is a service of some kind. The degree of "cloudiness" of services varies, and not all users must demand all features all the time. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=169631&ref=g_rss]]></link>
  	 <pubDate>Wed, 04 Nov 2009</pubDate>
	 <guid>1221014</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ How Enterprises Can Tap Into Informal External Entities Beyond Their Direct Control]]></title>
		<description><![CDATA[ The rules for exploiting IT continue to change as the role of IT expands. IT-savvy organizations are tapping into the "collective" of informal external entities to add value for market intelligence gathering, positioning, promotion, sales, logistics, supply chain, HR and other purposes. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171121&ref=g_rss]]></link>
  	 <pubDate>Mon, 02 Nov 2009</pubDate>
	 <guid>1217790</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ Q&A: The Many Aspects of Private Cloud Computing]]></title>
		<description><![CDATA[ Cloud computing is at the Peak of Inflated Expectations on the Gartner "Hype Cycle for Cloud Computing, 2009." The idea of private cloud computing is appealing, extremely confusing, and very misleading. We discuss common questions and answers. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171807&ref=g_rss]]></link>
  	 <pubDate>Thu, 22 Oct 2009</pubDate>
	 <guid>1213113</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ Use a Gartner Governance Model to More Safely Empower Grassroots Social Media Efforts]]></title>
		<description><![CDATA[ Simply providing access to social technologies, with the hope of energizing grassroots efforts, most often results in failure. This research provides a decision model to help IT organizations determine when a bottom-up or top-down approach to a social media solution is more prudent. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171168&ref=g_rss]]></link>
  	 <pubDate>Fri, 09 Oct 2009</pubDate>
	 <guid>1203915</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ How to Assess the Suitability of Social Media for Enterprise Collaboration Scenarios]]></title>
		<description><![CDATA[ Gartner has developed 18 collaboration scenario characteristics that span a spectrum ranging from the highly authoritative to the highly collective. Enterprises can map their scenarios to this spectrum to determine affinities with social media-type solutions and better understand the opportunities and challenges. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=169136&ref=g_rss]]></link>
  	 <pubDate>Fri, 09 Oct 2009</pubDate>
	 <guid>1203823</guid>  
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  <category><![CDATA[Featured Research]]></category> 
   			<title><![CDATA[ Q&A: Gartner's Five Key Positions on Google: Gmail, Advertising, Enterprise Applications, Search Appliance and App Engine]]></title>
		<description><![CDATA[ Google's various applications and platforms are funded through its massive success in advertising, and are increasingly credible. Companies and governments must expect a careful analysis before they know that Google is right for them. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171215&ref=g_rss]]></link>
  	 <pubDate>Thu, 08 Oct 2009</pubDate>
	 <guid>1202715</guid>  
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  <category><![CDATA[The Basics]]></category> 
   			<title><![CDATA[ Revisiting the Definition and Realities of SODA]]></title>
		<description><![CDATA[ Business agility requires shifting to a service-oriented mentality, enabled by service-oriented architectures. However, unless organizations also shift their people, processes and technologies to service-oriented development of applications, SOA will fail to achieve its anticipated benefits. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=168452&ref=g_rss]]></link>
  	 <pubDate>Tue, 16 Jun 2009</pubDate>
	 <guid>1023612</guid>
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  <category><![CDATA[The Basics]]></category> 
   			<title><![CDATA[ The State of SaaS, 2008]]></title>
		<description><![CDATA[ To determine the industry standing of software as a service, Gartner asked more than 20 analysts to comment on the state of SaaS in their areas of research. The resulting analysis provides a comprehensive view of multiple software areas on what continues to be a fast-growing delivery model. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=160311&ref=g_rss]]></link>
  	 <pubDate>Thu, 07 Aug 2008</pubDate>
	 <guid>737858</guid>
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  <category><![CDATA[The Basics]]></category> 
   			<title><![CDATA[ Open Source and Portals, 2008]]></title>
		<description><![CDATA[ Open source in horizontal portals is strong, but adoption of open-source horizontal portals is not widespread. Gartner expects enterprise deployment of open-source horizontal-portal alternatives to grow, and users should closely evaluate open-source portal alternatives for certain deployment types.  ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=156161&ref=g_rss]]></link>
  	 <pubDate>Tue, 01 Apr 2008</pubDate>
	 <guid>636910</guid>
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  <category><![CDATA[The Basics]]></category> 
   			<title><![CDATA[ Service-Oriented Architecture Overview and Guide to SOA Research]]></title>
		<description><![CDATA[ Service-oriented architecture is an architectural style for business applications that are modular, distributable, clearly defined, swappable and sharable. It has become one of the most important concepts in modern application design. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=154463&ref=g_rss]]></link>
  	 <pubDate>Thu, 03 Jan 2008</pubDate>
	 <guid>575608</guid>
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  <category><![CDATA[The Basics]]></category> 
   			<title><![CDATA[ Key Factors Affecting Web Business Models Through 2010]]></title>
		<description><![CDATA[ This tutorial clarifies the definition of a Web business model and discusses three key factors that will increase its impact on organizations through 2010: Web 2.0, Web platforms and the increasing transparency of the Internet as a sales channel. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=153513&ref=g_rss]]></link>
  	 <pubDate>Tue, 18 Dec 2007</pubDate>
	 <guid>566210</guid>
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  <category><![CDATA[Hype Cycles]]></category> 
   			<title><![CDATA[ Hype Cycle for Cloud Computing, 2009]]></title>
		<description><![CDATA[ Cloud computing is the most hyped subject in IT today. We look at the different aspects of the topic and their status on Gartner's Hype Cycle. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=168780&ref=g_rss]]></link>
  	 <pubDate>Thu, 16 Jul 2009</pubDate>
	 <guid>1078112</guid> 
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  <category><![CDATA[Magic Quadrants]]></category> 
   			<title><![CDATA[ Magic Quadrant for Social Software in the Workplace]]></title>
		<description><![CDATA[ A tighter focus on the social software products used primarily by internal employees brings into sharp contrast the strategies and choices pursued by established large vendors and smaller specialist ones. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171792&ref=g_rss]]></link>
  	 <pubDate>Thu, 22 Oct 2009</pubDate>
	 <guid>1213315</guid>
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  <category><![CDATA[Magic Quadrants]]></category> 
   			<title><![CDATA[ Magic Quadrant for Web Conferencing]]></title>
		<description><![CDATA[ Demand from line of business units is forcing IT departments to take a more strategic look at Web conferencing products and services. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=169297&ref=g_rss]]></link>
  	 <pubDate>Wed, 29 Jul 2009</pubDate>
	 <guid>1100212</guid>
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  <category><![CDATA[Magic Quadrants]]></category> 
   			<title><![CDATA[ Magic Quadrant for Web Fraud Detection]]></title>
		<description><![CDATA[ Web fraud detection vendors are experiencing high sales-growth rates, driven by increasing cyberattacks in a weakened global economy. Larger security vendors are refocusing their efforts in this area, while smaller, low-cost competitors typically provide better customer service and more innovation. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=164722&ref=g_rss]]></link>
  	 <pubDate>Fri, 06 Feb 2009</pubDate>
	 <guid>877212</guid>
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  <category><![CDATA[Vendor Ratings]]></category> 
   			<title><![CDATA[ Vendor Focus for Microsoft: Cloud Computing Is the Next Big Thing]]></title>
		<description><![CDATA[ The IT industry is moving toward cloud-based technology services, and Microsoft is embracing this computing paradigm shift. However, its ambitious cloud strategy will take years to be realized. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=166707&ref=g_rss]]></link>
  	 <pubDate>Fri, 24 Jul 2009</pubDate>
	 <guid>1091812</guid>
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  <category><![CDATA[Vendor Ratings]]></category> 
   			<title><![CDATA[ The Gartner Enterprise Content Management and Related Technologies Vendor Guide]]></title>
		<description><![CDATA[ ECM represents a vision and framework for implementing a broad range of content management technologies and for extracting higher value from a variety of content formats. This guide lists competitors in ECM and core sub-segments and the related markets of e-discovery and information access/search. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=167124&ref=g_rss]]></link>
  	 <pubDate>Fri, 24 Apr 2009</pubDate>
	 <guid>948312</guid>
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  <category><![CDATA[Vendor Ratings]]></category> 
   			<title><![CDATA[ Cool Vendors in Cloud Computing System and Application Infrastructure, 2009]]></title>
		<description><![CDATA[ Cloud-based system and application infrastructure services are emerging as a foundation on which to build and run cloud-based applications. We review a collection of small and innovative vendors providing these services. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=166695&ref=g_rss]]></link>
  	 <pubDate>Mon, 06 Apr 2009</pubDate>
	 <guid>930815</guid>
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  <category><![CDATA[Vendor Ratings]]></category> 
   			<title><![CDATA[ Vendor Focus for Omniture: Users Summit 2009]]></title>
		<description><![CDATA[ Omniture has integrated its Web analytics solutions with online marketing components to create a suite of tools for marketers and Web site stakeholders that combine action-oriented tasks with analysis, to ensure business performance is improved. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=166177&ref=g_rss]]></link>
  	 <pubDate>Fri, 27 Mar 2009</pubDate>
	 <guid>922113</guid>
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  <category>Spotlights</category>
   			<title><![CDATA[ How to Approach Integration in Advanced SOA Projects]]></title>
		<description><![CDATA[ Maximizing the benefits of a service-oriented-architecture-based application portfolio is challenging. CIOs, application managers and others engaged in SOA initiatives need to prepare for the future. ]]></description>
		
			<link><![CDATA[http://www.gartner.com/DisplayDocument?doc_cd=171058&ref=g_rss]]></link>
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<category>Events</category>
 			<title><![CDATA[ Symposium/ITxpo Worlwide]]></title> 
  	
										<link><![CDATA[http://www.gartner.com/2_events/symposium/worldwide.html]]></link>
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