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['The Business Impact of Social Computing on Company Governance', '11 September 2008', 'Social computing is growing rapidly, and Gartner expects this to accelerate as more organizations view it less as a threat and more as an opportunity. It can create widespread benefits for organizations that understand when to use it and how to execute on effective social-application governance.', 'doc_cd', '160972'],	

['The Business Impact of Social Computing on Corporate Learning', '27 August 2008', 'Socialization in corporate learning is essential to informal and formal learning alike. Gartner expects the use of social software tools to grow. Users should take advantage of the social software that their corporate learning system vendor offers.', 'doc_cd', '160592'],	

['The Business Impact of Social Computing on CRM Processes', '11 September 2008', 'Social software and socialization as concepts and products, focused on improving the customer experience, are strong aspects of CRM. Gartner expects this to increase. Users must monitor changes in customer expectations and new offerings from software providers.', 'doc_cd', '161100'],

['The Business Impact of Social Computing on Data Exposure in the Workplace', '5 September 2008', 'The corporate use of social-software services risks the exposure of personal data in the workplace and corporate data to the public. Organizations, staff and vendors must develop tools and practices that prevent the inappropriate exposure and exploitation of personal and corporate data.', 'doc_cd', '160662'],

['The Business Impact of Social Computing on Enterprise Feedback Management', '12 September 2008', 'The business impact of social computing on EFM is low, but Gartner expects a significant increase during the next three years. Organizations must adopt an integrated approach to provisioning their community environment and feedback capture mechanisms.', 'doc_cd', '160787'],	

['The Business Impact of Social Computing on Government', '10 September 2008', 'Government interest in social computing is growing, and Gartner expects this interest to gather increasing momentum in the next three years. However, social computing&#39;s benefits and the ability to realize them will rarely be under government control.', 'doc_cd', '160828'],

['The Business Impact of Social Computing on Higher Education', '9 September 2008', 'The epidemic involvement of students in the early days of Facebook and MySpace propelled social computing into IT administrative discussions. Practical applications are moving beyond the early hype, and it is time to articulate an institutional strategy for the next three years.', 'doc_cd', '161075'],

['The Business Impact of Social Computing on HR Data', '5 September 2008', 'The business impact of social computing on HR is strong, and Gartner expects it to grow significantly. HR and the IT organization should collaborate to build a culture and platform to leverage social computing in HR.', 'doc_cd', '160278'],

['The Business Impact of Social Computing on Identity Management', '5 September 2008', 'The proliferation of personal data in social-software services increases the risk of identity fraud for businesses relying on personal data for identity verification. Gartner expects an increase in identity fraud until organizations adopt more-robust authentication methods.', 'doc_cd', '160622'],

['The Business Impact of Social Computing on IT Operations', '16 September 2008', 'Use of social computing software in IT operations is weak, and we expect an increase in this area. Users must adopt social computing software to improve support efficiency.', 'doc_cd', '160882'],

['The Business Impact of Social Computing on Licensing and IP Ownership', '3 September 2008', 'End-user license agreements for social-software services require users to assert copyrights for uploaded content. Organizations that want staff to use social-software services must clearly define intellectual property ownership and the limitations of staff responsibilities and liabilities.', 'doc_cd', '160698'],

['The Business Impact of Social Computing on Life Insurance, Pension and Annuity Providers', '28 August 2008', 'Social computing is rarely used by life insurance, pension and annuity providers today. However, to meet the increasing needs of customers and agents for personalization and interaction, insurers should begin to experiment with social computing technologies.', 'doc_cd', '160472'],

['The Business Impact of Social Computing on Manufacturing', '4 September 2008', 'Socialization in manufacturing is generally weak, but Gartner expects this to change. Besides marketing opportunities, this will present challenges in accommodating digital natives as well as an opportunity to mitigate "the great crew change."', 'doc_cd', '160660'],

['The Business Impact of Social Computing on Marketing and "Generation Virtual"', '3 September 2008', 'The business impact of social computing on marketing is high. Gartner expects a tenfold increase in community marketing investments in five years. Success will come from marketers using best practices involving purpose, level of engagement and new marketing skills to engage "Generation Virtual."', 'doc_cd', '161081'],

['The Business Impact of Social Computing on Media Companies', '3 September 2008', 'Social computing&#39;s influence will increase sharply with demographic trends and the spread of the Internet beyond the PC. Media companies must account for social factors throughout their digital transformation plans.', 'doc_cd', '160507'],

['The Business Impact of Social Computing on Mobile Communities', '11 September 2008', 'Socialization in the mobile domain is immature but growing. User and vendor organizations with consumer-facing mobile strategies will be affected by mobile communities and social networks, and should explore opportunities to ally with other or own their own networks.', 'doc_cd', '161259'],

['The Business Impact of Social Computing on Sales', '12 September 2008', 'The use of social networks by salespeople as consumers is becoming widespread, but has had a limited impact on improving sales productivity. Expect adoption of social networks to accelerate and a wider range of social computing tools to be adopted as well.', 'doc_cd', '161219'],

['The Business Impact of Social Computing on the CIO', '12 September 2008', 'CIOs need to be aware of the business questions that the CEO is about to ask them concerning social computing.', 'doc_cd', '160822'],

['The Business Impact of Social Computing on the CRM Software Market', '3 September 2008', 'The business impact of social computing on the CRM software market is growing rapidly, and Gartner expects this trend to increase. Users must determine how to best harness technologies and trends as drivers of growth within their particular business and industry.', 'doc_cd', '160594'],

['The Business Impact of Social Computing on the TV Industry', '12 August 2008', 'The TV industry has begun only recently to leverage social computing, to create greater audience engagement and achieve deeper consumer insight. The impact of social networks will grow strongly, ultimately turning television into a multiplatform experience.', 'doc_cd', '160412']
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