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PRESS RELEASES
2005 Press Releases


 Back to 2005 Press Releases

SMB adoption of colour page copier, printer and flatbed Multifunction Products to drive growth in EMEA

Egham, UK, 12 July 2005 — The market for page copier, printer and flatbed Multifunction Products (MFPs) in Europe, the Middle East and Africa (EMEA) will grow by seven percent in 2005, with shipments totalling 11.65 million units, according to latest forecasts from Gartner, Inc. Shipments in 2009 are expected to amount to 12.33 million units, representing a Compound Annual Growth Rate (CAGR) of 2.5 percent over the five year period.

Gartner said that total page and inkjet technologies' unit shipments in the EMEA region would rise 3.5 percent to 49.6 million and generate end-user spending of $22.0 billion over the next five years, a rise of one percent.

"The market will witness two transitions through 2009. Colour machines will take market share from monochrome devices and flatbed MFPs will displace single-function devices," said Sharon McNee, principal analyst at Gartner. By 2009, 18 percent of all page technology devices sold will be colour, compared to only ten percent in 2004.

"New entrants, new products and new price-performance points will ensure that the transition from monochrome-only to colour-capable flatbed MFPs will gather pace over the next five years," Ms McNee added.

Tone 2004 2005 2006 2007 2008 2009 CAGR
Color 1,097 1,476 1,751 1,944 2,107 2,234 15.3%
Monochrome 9,802 10,173 10,451 10,335 10,235 10,092 0.6%
Total 10,899 11,649 12,202 12,279 12,342 12,326 2.5%
Source: Gartner Dataquest estimates (July 2005)

Business market
In the business market, IT organisations have been reluctant to completely embrace colour devices amid fears of escalating and uncontrolled print costs. However, declining acquisition and running costs will continue to help sell the business advantages of colour across the entire business market.

Small and medium businesses have been the early adopters of colour page products, driven by large reductions in acquisition cost and the increased business benefits of using colour.

The transition to colour flatbed MFPs is taking hold firstly at the departmental level with a single machine to meet mono, colour, A3 and A4 printing and copying. This will later be supplemented with workgroup A4 colour flatbed MFPs as new models with lower acquisition and running costs are developed in the next two years.

By 2009, Gartner forecasts that 16 percent of the EMEA copier and flatbed MFP markets will be colour in comparison to only six percent in 2004. User adoption of colour page printers is also accelerating. In 2004, 11 percent of page printers were colour, with this predicted to rise to 19 percent by 2009.

Consumer market
In the consumer environment, the transition to colour adoption occurred many years ago and was rapid. The transition to flatbed MFPs is moving quickly because prices have fallen dramatically during the past two years. Consumers are now embracing digital photography, which will spur an upgrade market for printers and flatbed MFPs - with flatbed MFPs taking the major share - as well as an ancillary market for photo-dedicated solutions.

Press Contact:
For further information or to speak to the analyst, please contact Bite Communications on Tel: +44 208 834 3508 or email: gartner@bitepr.com.


About Gartner:
Gartner, Inc. is the leading provider of research and analysis on the global information technology industry. Gartner serves more than 10,000 clients, including chief information officers and other senior IT executives in corporations and government agencies, as well as technology companies and the investment community. The Company focuses on delivering objective, in-depth analysis and actionable advice to enable clients to make more informed business and technology decisions. The Company's businesses consist of Research and Events for IT professionals; Gartner Executive Programs, membership programs and peer networking services; and Gartner Consulting, customized engagements with a specific emphasis on outsourcing and IT management. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, and has over 3,900 associates, including more than 1,100 research analysts and consultants, in more than 75 locations worldwide. For more information, visit 
www.gartner.com.



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