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314 results

High-Tech Tuesday Webinar: The AIM Market — Preparing for the Digital Industrial Revolution

14 July 2014

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What You Need to Know Key Data and Figures Constraint: IT Is a Cornerstone, but Budgets Are Capped Technology Priorities Represent Two Complementary Goals AIM Software Spending Within Enterprise Software AIM Software Spending by Geography AIM Software Spending by Geography — More Than ...

Analyst(s): Fabrizio Biscotti Massimo Pezzini

How Products and Services Are Evaluated in Gartner Critical Capabilities

22 July 2014

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Critical Capabilities offer comparative product and service research based on rigorous analysis, and backed by highly structured methodologies. Critical Capabilities help gain a view of the positioning of provider products and services, allowing comparison against a critical set ...

Analyst(s): David Black Julie Thomas

How Markets and Vendors Are Evaluated in Gartner Magic Quadrants

22 July 2014

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Gartner Magic Quadrants are based on rigorous analysis backed up by a highly structured methodology. Your interpretation and understanding of a Gartner Magic Quadrant is crucial. It will enable you to get the most from the market analysis in alignment with your unique business and ...

Analyst(s): David Black Julie Thomas

Risk Management Key Initiative Overview

26 June 2014

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Risk Management Key Initiative Overview Source: Gartner (June 2014) Risk management is the strategic discipline of assessing, prioritizing, monitoring and controlling the impact of uncertainty on objectives. Gartner's research focus for risk management centers on three dimensions — ...

Analyst(s): John A. Wheeler

SOA and Application Architecture Key Initiative Overview

16 July 2014

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SOA and Application Architecture Key Initiative Overview Source: Gartner (July 2014) Most large and impactful solutions are composites — that is, composite applications or business process management solutions. Effective approaches to designing these solutions are all based on SOA. ...

Analyst(s): Ross Altman Kirk Knoernschild

Magic Quadrant for Multichannel Campaign Management

21 May 2014

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Multichannel campaign management (MCCM) processes enable companies to define, orchestrate and communicate offers, both inbound and outbound, to customer segments across multichannel environments, such as websites, mobile, social, direct mail, call centers and email. This approach ...

Analyst(s): Adam Sarner Jennifer S. Beck Julie Hopkins

The Gartner Supply Chain Top 25 for 2014

21 May 2014

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The top five include four from last year — Apple, McDonald's, Amazon and Unilever — plus another familiar leader, P&G. Two new companies joined the list this year: Seagate for the first time and Kimberly-Clark after a year's hiatus. Three key trends emerged among the leaders: deeper ...

Analyst(s): Stan Aronow Debra Hofman Michael Burkett Kimberly Nilles Jim Romano

Agenda Overview for Marketing Management, 2014

21 May 2014

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Marketing Management Agenda Overview Source: Gartner (May 2014) Visionary CMOs develop strategies to acquire and retain not just any customer — but the right customer. To accomplish this mission, marketing leaders face new challenges and opportunities to: Engage customers in more robust ...

Analyst(s): Richard Fouts

The Future of Enterprise Applications Is Mobility

9 July 2014

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The drive for pervasive access to information on the part of consumers and enterprise employees continues to accelerate, with the near ubiquitous availability of adequate bandwidth and rapid increase of smartphone and tablet adoption making mobile one of the top priorities on a CIO' ...

Analyst(s): Michael Maoz Robert P. Desisto

Social Media Best Practices for SMBs Can Make Success a Reality

23 May 2014

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During interactions with clients and in recent primary research, most small or midsize business IT leaders have shown little interest in social technologies. The wide array of internal and external use cases of social media for business is daunting to many SMBs — approximately 75% ...

Analyst(s): Susan Galberaith Jenny Sussin

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