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Seizing Competitive Advantage: New Opportunities in IT

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Gartner's view of competitive advantage is about leadership. How does a corporation best drive to gain a leadership position from the tools, capabilities and competencies at its disposal? Readers will not see in this collection of documents a statement saying: "You must do X to be competitive." Our focus is, and will continue to be: "You must do this to be the leader."

Jorge Lopez, Research VP and Distinguished Analyst, discusses new ways of looking at the world to gain competitive advantage.

Gartner Competitive Advantage Research

  • Seizing Competitive Advantage
  • Board of Directors Insights

Seizing Competitive Advantage

Seizing Competitive Advantage: New Opportunities in IT

2 December 2011

This research series examines the issues around seizing a new competitive advantage; revitalizing leadership, management and culture; and leveraging "big culture technologies."

Marico Leverages IT for Competitive Advantage in an Economic Downturn

21 December 2011

Marico is one of India's leading consumer packaged goods companies, with strong brands in agricultural, beauty and wellness products. Its key competitive focus is on ensuring reliable availability of agricultural raw material to manufacture its end products.

Achieving Competitive Advantage Through the Pursuit of Sustainable Business

2 December 2011

We look at the role of sustainability as an organizational capability in developing competitive advantage, and the role that sustainable business systems and IT can play in that capability.

Strategic Information Management for Competitive Advantage

17 November 2011

An explosion of new types of information means that, without a newly disciplined approach, many companies will fail to maintain competitive parity with market leaders, even with similar technology.

Collective Competency: When Value Chains Attack Competitive Advantage

11 November 2011

Collective competency is emerging as a business strategy that will remove hurdles to achieving competitive advantage, while limiting the exploitation of a competitive advantage. Business managers should collaborate with direct competitors when shared value chain dependencies create common risks.

Using Risk-Adjusted Value Management to Close the Strategy Gap and Gain Competitive Advantage

10 November 2011

Eighty percent of enterprises fail to achieve their strategic goals. This report describes how to gain a competitive advantage by successfully executing the business strategy in less time and with less risk.

What It Means to Change the Rules of Industry Competition

29 June 2011

With a board director survey showing competitive advantage as the top priority, and with concerns by CEOs about the business capabilities of CIOs, this report examines how CIOs can work to change the rules of competition in their industries.

Strategic Sourcing: How Third Parties Can Provide Big Savings Opportunities for Retailers

5 December 2011

Sourcing organizations identify the right suppliers and make significant contributions to gross margins and expense reductions when the process is done correctly. Partnering with the right third party can yield significant business savings and enable the sourcing process to scale quickly.

Access to research documents may vary based on your subscription.

Gartner-Forbes 2012 Board of Directors Survey Insights

Executive Summary: Gartner-Forbes 2012 Board of Directors Survey: Stay in Balance

28 June 2012

Our second annual survey of board directors reveals board priorities and sentiments that are useful for business executive planning and fund-raising efforts. Although the business outlook is confusing, the results indicate that board directors are still willing to invest in growth and especially IT.

Toolkit: Board-Ready Slides on Mobile Technology Trends and Opportunities

11 June 2012

CIOs who must present to their senior executives and board of directors on the trends and opportunities of mobile technologies can use this Toolkit. A short, board-ready presentation is provided that can be used as is or modified.

Gartner-Forbes 2012 Board of Directors Survey: Stay in Balance

28 June 2012

Our second annual survey of board directors reveals board priorities and sentiments that are useful for business executive planning and fund-raising efforts. Although the business outlook is confusing, the results indicate that board directors are still willing to invest in growth and especially IT.

Gartner-Forbes Survey: How the Board Views Risk and Governance

9 July 2012

Results from the Gartner-Forbes Board of Directors Survey show that GRC-related business issues rank lower than those related more directly to revenue and profit. However, CIOs should note that the survey also shows that risk management investment is set to increase.

Board of Directors, CEO and CIO Survey Comparisons Point to Actions That CIOs Must Take Now to Prepare

28 June 2012

Three key Gartner surveys of board directors, CEOs and CIOs show differences that provide an understanding for future decision making. CIOs will need to focus first on the CEO's list of priorities, but also keep an eye on the board's priorities.

What the Board Needs to Ask About IT

28 June 2012

Among U.S. board members, 16% have experience in IT. While IT is 5% or less in most budgets, it is still a large budget item for most corporations. This report addresses what board members need to know about their investments in IT.

Toolkit: 2012 Gartner-Forbes Board of Directors Survey

28 June 2012

This Toolkit contains the presentation slides to be used in conjunction with our second annual survey of board directors. It reveals information about board priorities and sentiments that are useful for business executive planning and fund-raising efforts.

Seizing Competitive Advantage with Big Culture Technologies

20 June 2012

Gartner defines "big culture technology" as one that offers the promise of massive and long-term competitive advantage, but that also requires a massive cultural change to achieve it. CIOs can use this report to plan these technologies for their enterprises.

Gartner-Forbes 2012 Board of Directors Survey: Implied Messages From the Majority of Respondents

28 June 2012

Whenever more than 50% of people respond in a certain way to questions in the Gartner-Forbes Board of Directors Survey, CIOs and senior IT executives should listen carefully.

Three Boardroom Trends CIOs Should Watch With Care

26 June 2012

External pressures on boards can change the leadership climate inside the enterprise. Shrewd CIOs will adjust policies and behaviors accordingly.

The 2012 Board Survey: Indications That Sustainability Is Not Earning the Attention of Board Members

22 June 2012

Overall, the two aspects of sustainability looked at in this survey of board members were rated moderately important, but lower than most other more pressing issues. This research looks at the variations by size, sector, geography and outlook.

Gartner-Forbes 2012 Board of Directors Survey: SMBs Are Poised to Use IT to Disrupt Markets

28 June 2012

The Gartner-Forbes 2012 Board of Directors Survey reveals the ambitious priorities of board directors in small and midsize businesses with $250 million or less in revenue. SMB CIOs can use those ambitions to up the ante for IT investment and execution.

Access to research documents may vary based on your subscription.