Agenda
Game-Changing: Integrate the Past. Embrace the Present. Shape the Future.
The Gartner Application Architecture, Development & Integration Summit is this year's must-attend event on Cloud, SOA and the overhaul of existing Applications. It's the single most important demonstration of Gartner insight in the Applications space attracting hundreds of application leaders and experts. Our team of analysts and guest speakers will share best practices and discuss key trends and issues driving Cloud, SOA and Applications today. The tracks drill down on your hottest topics, including Cloud Computing, SOA, Governance, Modernization, Agile, Event Processing and much more:
Our team of analysts and industry leaders will share best practices and tackle key trends and issues driving Cloud, SOA and Applications today:
- The emergence of cloud and the need to further integrate SOA within the enterprise
- The imperative for organizations to overhaul, streamline and modernize their application portfolio in order to curb escalating costs and free up investments and resources for growth and innovation
- How to deliver more business value & agility
Comprehensive Tracks and Sessions
Our agenda will feature comprehensive tracks to drill down on the data management topics that most interest you, with track sessions tagged to help you create a customized agenda based on your IT role, experience level and key focus.
Hot topics to be covered:
- Convergence of Cloud, Mobile, Social & Information
- Application Strategies & Governance
- New Application & Data Integration Approaches
- Cloud Strategies from Business & Technology Angles
- Mobile Application Strategy
Special Sessions
In addition to our comprehensive tracks, our Agenda also features several special sessions providing opportunities to learn from and interact with Gartner analysts, industry experts and peers, and top solution providers:
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Keynote Sessions
Typically presented by non-Gartner industry leaders, these plenary sessions are designed to be entertaining and thought-provoking.
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Workshops
Presented by Gartner or guest experts, these intimate workshops provide an opportunity to drill down on specific "how to" topics in an extended, small group environment. Sessions designed for end users only. Registration required.
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End-User Case Studies
Gartner invites a number of end users to personally present leading-edge case studies and answer questions.
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Analyst One-on-Ones
Sit privately for 30 minutes with a Gartner analyst specializing in the topic you'd like to discuss. Many attendees tell us that a one-on-one session is worth the price of admission, all by itself.
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Analyst-User Roundtables
Hear how your colleagues from various industries tackle problems similar to yours. These small group discussions provide an informal setting for you and your peers to share insight, challenges and concerns on today's hottest topics.
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SOLUTION PROVIDER SESSIONS
Real success stories
These sponsor-led sessions feature some of the market's most fascinating solutions. You'll hear real-life examples from those who have deployed solutions successfully, including their strategies, challenges and results.
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60 Seconds or Bust: Meet the Gartner MDM Analysts
A fast-paced opener to the event designed to introduce you to the dozen or more Gartner analysts who will be participating in this year's event.
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Gartner Keynote: The MDM Scenario
Interest in MDM continues apace. More and more organizations are recognizing the value of “single version” of the truth of critical data like “customer” or “product” or “hierarchy.” But the barriers to adopting MDM remain high; it is a different way to manage data as an asset, and it impacts so many other things in IT and in the business. We take stock of what has been achieved with MDM so far, and chart the journey going forward. We share our predictions about where MDM is going in terms of technology, best practices, the market and the vendor landscape, to give you the Gartner vision for the future of MDM.
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Guest Keynote
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MDM Awards: Finalist Presentations
Our three finalists in the MDM Excellence Awards tell us how and why they've earned their finalist spot. Don't miss these stories of success, so you can cast an informed vote for our winner, announced later in the day.
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MDM Excellence Awards: And the Winner Is ...
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Gartner Closing Keynote: An Open Research Meeting
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Putting Your MDM Program Together
Setting up a successful MDM program entails the complex orchestration of governance, organization, process, and technology infrastructure, each comprising specific required components. This workshop will present these detailed components and their recommended interrelations. Participants will combine MDM Summit concepts with their unique organizational perspectives to form an outline of their MDM program that can guide their gap analysis and roadmap decisions.
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Building Your Initial Business Case for MDM
We'll highlight what business executives are looking for in an initial MDM business case, and then describe the process and provide the tools to deliver these requirements.
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Barriers and Best Practices for Organizing and Governing Master Data
We'll help participants determine the greatest barriers to master data management, and the best practices that groups have used or can determine to overcome them. First, we'll discuss the challenges and barriers to MDM, then brainstorm best practices and solutions to these challenges. Finally, we'll discuss how to create and sustain the organizational change needed for MDM.
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Experiences in Data Quality Improvement: What Works and What Doesn't
Join a group of peers to share best practices for discovering, defining, quantifying and improving master data quality. Participants should be beginners to intermediates, and be ready to talk about programs related to "customer," "supplier," "product," "service," "hierarchy" and other master data objects. Come prepared to share a best practice, war story, or success story.
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Roundtable: Overcoming Barriers to a Single View of Customer
Join with a group of peers to share best practices for overcoming various barriers to creating a single view of customers. Come prepared to share a best practice or success story.
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Roundtable: Leveraging Operational MDM in Business Intelligence
Join with a group of peers to share best practices related to leveraging operational MDM in business intelligence initiatives. Come prepared to share a best practice or success story.
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Roundtable: Linking MDM and BPM Initiatives
Join with a group of peers to share best practices for linking MDM and BPM initiatives. Come prepared to share a best practice or success story.
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Roundtable: How to Get Your MDM Program Started Next Monday
Join with a group of peers to share best practices for returning to the office Monday ready to advance your MDM program. Come prepared to share a best practice or success story.
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Tutorial: MDM for Beginners
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Tutorial: Gartner’s Seven Building Blocks for MDM – Start Your MDM Journey Here
MDM is not just about technology, and MDM program managers should use a business-driven framework to ensure that all the component parts of MDM are addressed. MDM programs need to align with the business vision and strike the right balance between technology and governance and organizational issues. We'll provide an overview of Gartner's Seven Building Blocks of MDM Framework.





