Analyst Profile

Annette Zimmermann

Annette Zimmermann

VP Analyst

15 years at Gartner ,  15 years industry experience

Roles and Responsibilities

Annette Zimmermann is a VP Analyst in the TSP Product Management team, and her coverage focus is supporting product managers in various markets including personal devices and indoor location services (asset and people tracking). Especially on the topic of location technologies, she also spends a large portion of her time with Gartner's IT end-user clients to help with their asset and people tracking initiatives across various industries. This includes the analysis of a wide area of location technologies such as BLE, Wi-Fi, RFID, UWB, etc. Her research also covers Emotion AI technologies. Ms. Zimmermann is Gartner's Complex Vendor Lead for Apple.


Previous Experience

Before joining Gartner, Ms. Zimmermann was a Management Consultant at Barkawi & Partner based in Munich, Germany.

Professional Background

Barkawi & Partner, Consultant, 1 year

Industry Awards/Accolades

Book publication: Handbuch Praxis Mobiles Internet (Practice Guide to the Mobile Internet) 2015
Gartner Quantitative Excellence Award, 2012
Keynote Speaker at AWE, Berlin, 2016
Keynote Speaker at InsideAR, 2014
Keynote speaker at Location Business Summit, 2011
Speaker at Bitkom Trendkongress, 2012


Master of Arts, Cum Laude, Science, Society and Technology Studies, University of Maastricht
Master of International Business, International Business Studies, University of Maastricht



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