12 years at Gartner
24 years industry experience
Roles and Responsibilities
Kensuke Kawabe is a Research Director with Gartner Research in Japan. Mr. Kawabe focuses on customer relationship management and customer experience management, mainly for Japanese clients. As a region-specific analyst, he represents all areas relating to CRM and customer experience management, including marketing, sales, customer support and digital commerce.
Areas of Coverage
- Customer Relationship Management
Kensuke Kawabe's Recent Gartner Activity
Market Guide for Digital Commerce Platforms, Asia/Pacific
How Consumer Messaging Apps Are Being Used for CRM
The Gartner CRM Vendor Guide, 2015
Before Mr. Kawabe joined Gartner, his previous job responsibilities included: - Planning and conducting CRM activities based on customer analysis at Vodafone, a local subsidiary of U.K.-based mobile telco. - Consulting, planning and implementation for several clients; a sales analysis system, rebate management system, e-CRM system and e-commerce system at Accenture, a worldwide consultancy. - Design and development of application systems (mainly accounting systems) at CSK Corp., a Japanese domestic system integrator.
Accenture, Manager, CRM, 4 years
CSK, Assistant Manager, Professional Systems Engineer, 8 years
Vodafone K.K., Senior Manager of CRM Planning and Analytics in Marketing, 4 years
B.A. in Economics, specialized in Mathematical Logic, Keio University
Several certificates, including Global Leadership Program, Siebel e-Business, Sales Analytics and Senior-Level Programmer