Analyst Profile

Rita L. Sallam

Research VP

9 years at Gartner , 28 years industry experience
MD USA

Roles and Responsibilities

Rita Sallam is a Research Vice President at Gartner in the Business Analytics and Data Science team. Her focus includes writing about and advising organizations on market trends, vendor assessment and selection, and best practices for making analytics pervasive and strategic to the business. Of particular interest is the evolution of modern BI platforms to support smart data discovery, self-service data preparation and advanced analytics.

Areas of Coverage

Business Intelligence

Rita L. Sallam's Recent Gartner Activity

Latest Research

Survey Analysis: Why BI and Analytics Adoption Remains Low and How to Expand Its Reach
30-Jun-2017
Survey Analysis: BI and Analytics Spending Intentions, 2017
26-Jun-2017
Cool Vendors in Analytics, 2017
24-May-2017

On-Demand & Upcoming Webinars

Using BI and Analytics Magic Quadrant To Modernize Your Capabilities
19 July 2016
Key Findings from the 2017 BI and Analytics MQ
15 March 2017

Background

Previous Experience

Mrs. Sallam joined Gartner in 2008 with almost 20 years of experience in the enterprise software market. Before that, she spent 10 years with Oracle, delivering role-based competitive intelligence and strategic analysis on BI, data warehousing, data integration and master data management markets to sales, development, product strategy and senior management. Prior to that, she led business planning, fundraising and strategy development for two middleware startups and was a management/strategy consultant for Arthur D. Little.

Professional Background

Arthur D. Little, Management/Strategy Consultant, 4 years
Concept 5 Technologies, Director of Business Planning, 4 years
Oracle, Senior Director of Competitive Intelligence, 10 years

Education

B.S./B.A., International Business/French, American University
M.B.A., Finance, Northeastern University

Languages

English

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11 July 2017
Capitalizing on Your Business Ecosystems Economy: A Gartner Trend Insight Report Organizations are increasingly focusing outward on their business ecosystems to fuel innovation. To capitalize on these opportunities, CIOs must develop a proactive strategy for engaging in their business ecosystems, and select the right mix of business and technology to support this strategy.
7 July 2017
Forecast Alert: IT Spending, Worldwide, 2Q17 Update Gartner's forecast for 2017 worldwide dollar-valued IT spending growth has been revised up 1.0% to 2.4%, an increase from 0.3% in 2016. The constant-currency forecast is unchanged at 3.3% for 2017. Technology product management leaders should pay close attention to currency fluctuations in 2017.

24 Jul 2017
How to Build an Effective ITAM Policy EDT: 10:00 a.m. | PDT: 7:00 a.m. | GMT: 14:00 Policies are important. They have far-reaching consequences in terms of budget, risk control and legal position. We discuss some pragmatic considerations to help you get your IT asset management (SAM) policy right.
26 Jul 2017
Enhance Your Data Governance Initiative With Information Stewardship Applications EDT: 9:00 a.m. | PDT: 6:00 a.m. | GMT: 13:00 New packaged solutions in support of information stewardship are emerging. CDOs and information stewards must look at the capabilities of these solutions to secure the right application investment.