3 years at Gartner
22 years industry experience
Roles and Responsibilities
Chris Ross works with CMO's on strategy, leadership, organizational design, customer experience (CX) and innovation. His areas of expertise also include the development of brand positioning and architecture, value proposition design and marketing technology strategy.
Areas of Coverage
- Digital Marketing
Christopher Ross's Recent Gartner Activity
Insource or Outsource? 7 Questions to Find the Right Marketing Agency-Employee Talent Mix
A Marketing Checklist for Identifying, Selecting and Maximizing Web Content Management Systems
Survey Analysis: Selecting the Right Agency for the Job — Match Agency Capabilities With Your Unique Needs
Previously, he was Founder of Systym, a marketing experience design firm pioneering a customer-centric messaging and content development framework for clients such as Adobe, HP, and others. His background includes marketing leadership in technology, consumer products, sports marketing and an array of other categories. He originally joined Gartner through the acquisition of Burton Group, where he and his team led Gartner digital marketing programs.
Aries Capital Partners, Chief Marketing Officer, 2 years
Gartner , VP, Digital Marketing , 7 years
Systym, Founder - Chief Marketing Officer, 2 years
B.S., Marketing and Advertising