Analyst Profile

Jason Daigler

Research Director

3 years at Gartner , 17 years industry experience
FL USA

Roles and Responsibilities

Jason Daigler is a Research Director focused on digital commerce, including topics such as launching a commerce site, multichannel strategy, customer journey analytics, marketplaces, personalization, social commerce and lead management. Mr. Daigler has 15 years of business experience in digital commerce, software development and product management.

Areas of Coverage

Customer Relationship Management

Jason Daigler's Recent Gartner Activity

Latest Research

The Gartner Digital Commerce Vendor Guide, 2017
11-Jul-2017
Create New Opportunities by Exploiting Thing Commerce Data
27-Jun-2017
The Gartner CRM Vendor Guide, 2017
09-Jun-2017

Background

Previous Experience

Prior to joining Gartner in 2014, Mr. Daigler was an Online Product Manager for The Home Depot, where he was responsible for a variety of technologies aimed at driving increased online sales and improved customer experience. Earlier, he worked in product management and project management for ezprints/CafePress, where he was responsible for e-commerce growth.

Professional Background

The Home Depot, Online Product Manager, 3 years
The State of Georgia, Software Development Manager, 3 years
ezprints/CafePress, Product and Project Management, 6 years

Education

B.A., Florida State University
M.B.A., Georgia State University

Languages

English

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11 August 2017
2017 Hype Cycles Highlight Enterprise and Ecosystem Digital Disruptions: A Gartner Trend Insight Report Leading CIOs are engaged across and outside their enterprises to create new business opportunities and improve operational effectiveness. Gartner's 2017 Hype Cycle special report focuses on the biggest trends influencing technology-enabled businesses.
28 July 2017
Scaling Bimodal — Fusing IT With the Business: A Gartner Trend Insight Report Scaling bimodal enables organizations to transform their businesses by exploiting technology strategically. We offer research to help CIOs and IT leaders scale a bimodal approach to collaborate with the business, increase speed, agility and innovation; and deliver on digital business.

17 Aug 2017
Data Governance in the Time of Big Data Architectures EDT: 10:00 a.m. | PDT: 7:00 a.m. | GMT: 14:00 Data governance has been indispensable for data management initiatives, including those involving big data. In addition, new regulations such as GDPR are forcing deeper introspection into how data is managed, secured and audited - from ingestion to purge. This webinar showcases a big data reference architecture and then applies components of the data governance framework to it.
21 Aug 2017
IoT for Midsize Enterprises EDT: 11:00 a.m. | PDT: 8:00 a.m. | GMT: 15:00 IoT innovation can deliver growth and product improvement - two of the top business priorities cited by CEOs of midsize enterprises in a recent Gartner survey. However the IoT also poses challenges for midsize enterprises that may not be able to adopt the same technologies, vendors or strategies as larger organizations. In this webinar, we explore how midsize enterprises can exploit the IoT and how to navigate the complex technology, skills and business landscape it demands.