Analyst Profile

Denise Rueb

Denise Rueb

Sr Director Analyst

4 years at Gartner ,  28 years industry experience

Roles and Responsibilities

Denise Rueb is a Gartner Research Sr. Director focused on digital services. Ms. Rueb's research coverage includes consulting, implementation and managed services across the digital solution life cycle. Her research emphasizes the use of disruptive technologies within digital solution development. Also, her research targets digital solution providers, specifically professional service executives that manage digital service and solution portfolios. For the past three years her publishing research has focused on IoT enabled solutions and digital implementation services.

Areas of Coverage

  • Outsourcing & IT Services


Previous Experience

Ms. Rueb has a diverse background in the high-tech industry. She spent more than 15 years as a management consultant, supporting several leading global service providers, including EY and IBM. Her management consulting expertise focused on strategic planning, business process reengineering and enterprise application development. She pioneered several practice methods, including IT strategic planning and process redesign. Ms. Rueb has also more than 12 years as a senior director for digital solutions development, with recent emphasis on IoT enabled business solutions. She led the creation of a manufacturing IoT-focused customer maturity model, as well as the development of industry solution frameworks for several service providers, including IBM.

Professional Background

EY, Management Consultant, 4 years
GE Digital, Sr. Solutions Director, 2 years
IBM (Global Services and Software), Principal, 10 years


B.B.A, Marketing, University of Massachusetts
Certificate, Systems Operations & Programming, Business Education Institute
M.B.A., University of California



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