Analyst Profile

Julian Poulter

Julian Poulter

Sr Director Analyst

4 years at Gartner ,  36 years industry experience
United Kingdom

Roles and Responsibilities

Julian Poulter is a Gartner Research Director providing a broad holistic view of the major CRM vendors and CRM as a whole. He is based in the U.K. His main focus areas are: Sales technologies, working with end users and vendors. Go-to-market issues: for high tech vendors, working with CEOs, sales leaders and product marketing teams, on anything "sales" including technology, process, methodologies and organization.


Previous Experience

Mr. Poulter worked in sales leadership roles for 25 years. In the past few years he was involved with digital marketing software, with heavy involvement with sales and marketing automation/lead management technologies, from the product management and sales enablement perspectives. He worked in a sales outsourcing services company as CEO, and in previous sales roles he was a senior sales manager and director. He has generally worked in the business intelligence and corporate performance management sectors but was also involved in several CRM initiatives.

Professional Background

Comshare, Sales Manager, 10 years
SAS Institute, Sales Director, 2 years
Selling People - Sales Outsourcing, CEO, 8 years


B.Sc., Physics with Computer Studies



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