Analyst Profile

Bindi Bhullar
Sr Director Analyst
5 years at Gartner
,
23 years industry experience
United Kingdom
Roles and Responsibilities
Bindi Bhullar is a Senior Research Director in Gartner's Technology & Service Provider (TSP) organization and wears two hats: from a technology and markets perspective, Mr. Bhullar focuses on the application infrastructure and middleware (AIM) market with special interest in integration technologies such as iPaaS; he is also part of Gartner's Product Marketing research team covering marketing strategy and operations, Analysts Relations, go-to-market, demand generation, messaging, positioning, differentiation, partner and geo expansion strategies. Prior to rejoining Gartner in 2016, Bindi held several senior marketing leadership roles across software, IT services and tech start-up companies. This included Oracle, Senior Director, responsible for the EMEA AR function, program and team (6 years); HCL, AVP & Head of Marketing & Alliances EMEA, supporting $1.5bn business run-rate, and responsible for marketing strategy, operations and execution including strategic communications and Analyst Relations (6 years); and Head of Marketing EMEA and field marketing globally for Couchbase, which also included AR responsibility. Coupled with 9 years of experience as research analyst with Gartner, this unique background allows Bindi to advise large, mid-size and small TSP's from a wide range of technology markets.
Bindi Bhullar's Recent Gartner Activity
Latest Research
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Analyst Relations Must Deliver High-Quality Customer References to Drive Analyst Recommendations
26-Feb-2021 -
Promote a Coherent Portfolio of Capabilities to Succeed in Application Infrastructure and Middleware
10-Feb-2021 -
Forecast Analysis: Application Infrastructure and Middleware Software, Worldwide
01-Feb-2021
Background
Previous Experience
Previously, Mr. Bhullar was the corporate and business marketing lead for Couchbase, a big data pre-IPO, open-source DBMS vendor. He was responsible for creating and managing the EMEA marketing strategy and global field marketing plan, programs, budget and team across EMEA and the U.S.
Professional Background
Couchbase, Head of Marketing, EMEA and Global Field Marketing, 1 year
HCL Technologies, Head of Marketing and Alliances, EMEA, 6 years
Oracle, Senior Director, Corporate Marketing, EMEA, 6 years
Industry Awards/Accolades
Analyst of the Year (2019) - Ranked no. 4 by IIAR
Analyst of the Year (2020) - Ranked no. 3 by IIAR
Gartner Analyst - Winner's Circle Award
Education
B.A. (Hons.), Information Management and Finance
M.S., Management Studies
Languages
English
Indian - Punjabi