Author Profile

Molly Beams

Molly Beams

VP Analyst

7 years at Gartner,  30 years' experience

Location:  Boston, MA USA  |  Language(s):  English

Roles and Responsibilities

Molly Beams is a Vice President on the Tech Go-To-Market Product Marketer team. Ms. Beams provides advisory services and research for technology and service providers' product marketing challenges. She focuses on issues related to modern market segmentation, adapting marketing and sales approaches accordingly, and how to incorporate differentiation throughout a marketing story. She also supports vertical marketing, customer advocacy and developer marketing. She can be found on LinkedIn.

Background

Previous Experience

Prior to Gartner, Ms. Beams worked for several software companies in a variety functional roles responsible for product strategy, business development, industry marketing, partner programs, business analysis and professional services.

Professional Background

  • Centive, Director of Professional Services, 3 years
  • Kronos, Product Manager, Product Marketer, Value Assessments for Sales, 7 years
  • Red Hat, Technology Partner and Certification Program, 4 years

Education

  • B.A., Mathematics (Minor in Computer Science), Boston College

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