7 years at Gartner, 30 years' experience
Location: Boston, MA USA | Language(s): English
Roles and Responsibilities
Molly Beams is a Vice President on the Tech Go-To-Market Product Marketer team. Ms. Beams provides advisory services and research for technology and service providers' product marketing challenges. She focuses on issues related to modern market segmentation, adapting marketing and sales approaches accordingly, and how to incorporate differentiation throughout a marketing story. She also supports vertical marketing, customer advocacy and developer marketing. She can be found on LinkedIn.
Prior to Gartner, Ms. Beams worked for several software companies in a variety functional roles responsible for product strategy, business development, industry marketing, partner programs, business analysis and professional services.
- Centive, Director of Professional Services, 3 years
- Kronos, Product Manager, Product Marketer, Value Assessments for Sales, 7 years
- Red Hat, Technology Partner and Certification Program, 4 years
- B.A., Mathematics (Minor in Computer Science), Boston College
RESEARCH BY THIS ANALYST More
17 August 2023Positioning Revisited
14 August 2023Rethinking Product Launch in the Age of Continuous Releases
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