Analyst Profile

Simon Walker

Simon Walker

Director Analyst

7 years at Gartner,  29 years industry experience

Location:  United Kingdom  | Language(s):  English

Roles and Responsibilities

A Senior Principal Research Analyst on the IT Leaders' team, Simon Walker covers product information management (PIM) and master data management (MDM), with a focus on product and multidomain data. Mr. Walker provides expertise and advice to Gartner clients in these areas, with an emphasis on information strategy, the importance of MDM and data governance within data management, master data and compliance, the business value of PIM/MDM and how to operationalize PIM/MDM in support of business objectives.


Previous Experience

Prior to joining Gartner, Mr. Walker served in senior management roles including software product management and product strategy, for master data management (MDM) and product information management (PIM) software vendors. He has extensive knowledge of the MDM/PIM market and technology. With his extensive experience, he guided Stibo Systems' product strategy, achieving market leadership. He provided a broad and deep insight into the MDM market, trends and new opportunities, through a thorough understanding and appreciation of the whole discipline of product management. Also, shaping and defining product innovations through commercial justification and validation of concepts. As a result, global top-tier retail and B2B companies successfully implemented the product for master data management, data-driven marketing and multichannel commerce.

Professional Background

  • Pindar Systems (Now Agility Multichannel), Director, Product Management, 10 years
  • Stibo Systems , Director of Innovation, 12 years


  • B.A., With Honors, Photography and Digital Imaging, Manchester Metropolitan University, U.K.
  • M.Sc., Digital Commerce, Manchester Metropolitan University, U.K.