Analyst Profile

Adriel Tey
Principal, Quantitative Analytics and Da
6 years at Gartner
,
New York, NY USA
Roles and Responsibilities
Adriel Tey is a data analyst on the Quantitative Analytics & Data Science team. His research area covers advertising and marketing technologies, and is focused on building insights and recommendations that help companies achieve marketing objectives.
Adriel Tey's Recent Gartner Activity
Latest Research
-
Choose Your Google Analytics 4 Path Now
10-Jun-2022 -
The Social Media Content Marketing Playbook
28-Mar-2022 -
Critical Capabilities for Ad Tech
25-Oct-2021
Background
Previous Experience
Previously, Adriel was researcher on Gartner's Digital Performance Benchmarks team, publishing research in digital commerce and advertising.
Education
BA in Philosophy, Politics & Economics (Development Economics), University of Pennsylvania
Languages
English