Five Myths of Innovation, 2010 Update

Archived Published: 12 February 2010 ID: G00174076

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Innovation has experienced a resurgence in recent years as organizations cope with economic uncertainty and changing business requirements. This research details five myths that innovators must heed.

Table of Contents

  • Analysis
    • 1.0 The Quest for Innovation
    • 2.0 Innovation Myths May Threaten the Best Plans
      • 2.1 Myth No. 1: Innovation Just Happens
      • 2.2 Myth No. 2: Innovation Only Happens in R&D
      • 2.3 Myth No. 3: The Best Innovation Comes From Inside
      • 2.4 Myth No. 4: The More Ideas We Generate, the Better
      • 2.5 Myth No. 5: We Have Lots of Smart People, so Innovating Will Be No Problem
    • 3.0 The Bottom Line of innovation
  • Recommended Reading
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