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Technology changes faster than people, and a better understanding of attitudes and behavior helps us make smarter decisions. In this interview, anthropologist Genevieve Bell explores the relationship between technology, business and society, and what it means for business and technology leaders.
Table of Contents
The Impact of the Internet
- 2.1 The Needs of People Versus the Needs of Machines
Generational Issues and Concerns
Geographical and Cultural Issues and Concerns
The Internet and the Enterprise
The Role of Brands
- 8.1 Empowerment Through Technology
Expect the Unexpected!
- 1.0 Understanding Anthropology