Banks, Check Your Fundamentals Before Launching New Payment Instruments



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Consumers' payment habits are highly rigid. In order to succeed with emerging payment instruments, banks must first demonstrate strong account services.

Table of Contents

  • Analysis
    • 1.0 Viewpoint
    • 2.0 The Focus of This Research
    • 3.0 Analysis
      • 3.1 Priority Is to Build Trust in Your Payment Services
      • 3.2 What Consumers Are (and Are Not) Looking For
      • 3.3 Convergence of Payment Instruments Will Not Happen
      • 3.4 Analytics and Privacy Issues — Time to Nudge
    • 4.0 Recommendations
  • Recommended Reading
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