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Consumers' payment habits are highly rigid. In order to succeed with emerging payment instruments, banks must first demonstrate strong account services.
Table of Contents
The Focus of This Research
- 3.1 Priority Is to Build Trust in Your Payment Services
- 3.2 What Consumers Are (and Are Not) Looking For
- 3.3 Convergence of Payment Instruments Will Not Happen
- 3.4 Analytics and Privacy Issues — Time to Nudge
- 1.0 Viewpoint