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Retail supply chain leaders understand that becoming truly demand-driven requires a consistent, aligned and specifically measured demand management process. Gartner provides five key lessons for demand management, as well as links to research to support your journey through the process.
Table of Contents
Making the Distinction Between Demand Management and Demand Forecasting
- Demand-Driven Supply Chains Require Demand Sensing and Shaping Capabilities
Identifying Talent Gaps and Defining the Role of the Supply Chain Enable Better Demand Management Processes
Too Many Cooks Spoil the Broth: Why Retailers Need to Get to a Single View of Demand
It's Not How Much You Measure; It's What You Measure
What's on the Horizon for Demand Forecasting
Demand Management Continues to Be a Priority for Retailers
- Making the Distinction Between Demand Management and Demand Forecasting