Hype Cycle for Web and User Interaction Technologies, 2011



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The Web continues to evolve along multiple dimensions -- social, mobile, programmable and real time -- not just outside the enterprise, but also within it. These trends reinforce each other, and the resulting impact on the enterprise and on society as a whole is unprecedented.

Table of Contents

  • Analysis
    • What You Need to Know
    • The Hype Cycle
    • The Priority Matrix
    • Off the Hype Cycle
    • On the Rise
      • Collaborative Customer Interfaces
      • Cloud UXP Services
      • User Experience Platforms
      • Customer-Centric Web Strategies
      • Cloud Portal Services
      • Tag Management
      • Mobile Internet Analytics
      • Portal-less Portals
      • Online Channel Optimization
      • Citizen Developers
      • Context Delivery Architecture
      • "Big Data" and Extreme Information Processing and Management
      • Web Content Product Recommendation Engine
      • Portal Fabric
      • Social Media Metrics
    • At the Peak
      • Context-Enriched Services
      • Mobile Web Applications
      • HTML5
      • Cloud Collaboration Services
      • Social Analytics
      • Semantic Web
      • Private Cloud Computing
      • Augmented Reality
      • Cloud Computing
      • Infrastructure as a Service (IaaS)
    • Sliding Into the Trough
      • Enterprise Mashups
      • Web Experience Analytics
      • Web Widgets
      • Web-Oriented Architecture
      • Web 3.0
      • RIA Platforms
      • Cloud/Web Platforms
      • Consumer Web Mashups
      • RIA Rich Client
      • Federated Portals Across Vendor Families
      • Social Software Suites
      • Composite Applications
      • Advanced Web Services
    • Climbing the Slope
      • Web Customer Service Suites
      • B2B Web Services
      • Service-Oriented Business Applications
      • Second-Generation Portlet Standards (JSR 286 and WSRP v.2)
      • Federated Portals Within Vendor Families
      • Mobile Application Development
      • Web Analytics
      • Web and Application Hosting
    • Entering the Plateau
      • SOA
    • Off the Hype Cycle
      • Corporate Blogging
      • Microblogging
    • Appendixes
      • Hype Cycle Phases, Benefit Ratings and Maturity Levels
  • Recommended Reading
© 2011 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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