Forecast: Social Media Revenue, Worldwide, 2010-2015

G00219076

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Summary

Global revenue from social media -- composed of advertising, games and subscription revenue -- will reach $29 billion by 2015 up from $7 billion in 2010, increasing fourfold in five years.

Table of Contents

  • Analysis
    • Forecast Data
    • Definition of Social Media
    • Assumptions
      • Social Media User Base
      • Social Media Revenue
  • Forecast Methodology
    • Forecast Components
    • Number of Social Users
    • Social Media Revenue Types
  • Recommended Reading
© 2011 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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