Market Share Analysis: Mobile Devices, Worldwide, 1Q12


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In 1Q12, users bought 419.1 million mobile devices, down 2% on the same period last year. Devices with open operating systems (smartphones) accounted for over 34% of mobile device sales. Samsung is now the leading brand in both the overall mobile device market and the open-OS device market.

Table of Contents

  • Market Share Data
  • Analysis
    • Overall Market Segment Performance Analysis
      • Overall Sales Below Expectations as Demand Slowed
      • Open-OS Devices Continue to Push Overall Sales Growth
      • Samsung and Apple Dominate the Open-OS Device Market
    • Top Vendors Analyzed
      • Samsung
      • Nokia
      • Apple
      • ZTE
      • LG
      • Huawei Device
      • Research In Motion
      • Motorola Mobility
      • Sony Mobile Communications
      • HTC
      • TCL
    • Mergers and Acquisitions
  • Recommended Reading
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